OK, here is the REAL DEAL!
I have been asked by a manufacturer of a physical product how best to market this item.
The product is an ideal product to be marketed via commerical email but we know what road that takes us down and where we end up, so that is pretty much off the table except fr double-opt-in lists.
Without getting too specific as I have promised not to, I can say that the item may be sold for $30-$60 USD and that a hefty affiliate commission will come out of that; around 30-40%.
eBay is definitely in the picture but we all know what is going on there and the place has become a pain in the ass.
Now....my end will be taken care of as I may become involved in the production aspects so we don't need to worry about me; I'll be plenty happy!
The product is timely, effective and money saving with only a relatively small up-front cost.
Do you think that it would be best to market this product through an already established company like Paydot or something similar or set up our own affiliate program?
If the latter, then we get to how to market the affiliate program!
There are some numbers for projected sales but like all such projections are S.W.A.G.: "Scientific Wild Assed Guesses"; anyway, the product WILL sell for sure, so I'm not worried there.
There are several online payment options already available, so no sweat there also.
Sales of the item would be primarily in the USA, Canada and Mexico as shhipping costs get wild elsewhere but there are really no restrictions on marketplace.
The people who have developed the product are realy great people and I am looking forward to working with them.
Your advice will be greatly appreciated.