Just read a very useful article on writing fresh content: http://www.searchengineworkshops.com/articles/writing-better-content.html Summary: Initially write your article/content with no concern for grammar, spelling, or SEO. Write it like baby talk. Fix grammar and spelling problems. Fix readability problems. Fix keyword density. Put article aside for 24 hours. Look at it fresh. Add a few new ideas, then publish! This really takes the drudgery out of writing because you don't have to be perfect with your first draft. Doing it in stages requires less concentration and therefore less work, ultimately.