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Why Google ranking is so much fluctuate?

Discussion in 'White Hat SEO' started by asianmartt, Mar 6, 2017.

  1. asianmartt

    asianmartt Newbie

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    Hello !! Why Google ranking is so much fluctuate? is there some changes does by Google or it is effect of Google real penguin updates.
     
  2. David Jones

    David Jones Regular Member

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    in last 2 months after penguin update they changes constantly something in serp. this one and only reason for fluctuate ranking of sites which have less backling or low metrics.
     
  3. Ding Dong

    Ding Dong Jr. VIP Jr. VIP

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    The primary factor of fluctuation in ranking is Google updated on the algorithm, each and every day they are trying something new to better results to the users.

    There are many other factors included as well from your side
    If you have crawling issue, Hosting issue, changing on the Onpage, keyword mapping, Changes from the sites which you have used for link buildings, changes in competitors SEO strategies.

    Especially if you have tried any blackhat techniques, you will get frequent fluctuation. Search engine optimization is the ongoing process, and you have to ensure your quality effort regularly to get stable results on SERP.

    You can clearly see there won't be any notable changes in other search engines like yahoo, Bing.
     
  4. Ettienne

    Ettienne Jr. VIP Jr. VIP

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    It depends if Google brought out any new algorithm changes or if you started a new link building campaign, however it should stabilize in a few weeks if you are doing your SEO right.
     
  5. gary2

    gary2 Jr. VIP Jr. VIP

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    Google algorithm update is one of the reasons for fluctuation in google ranking.
    Keep adding high-quality content and building backlink to your website it will be stabilized after some time.