Why do Affiliate Managers Exist?

Noah Hawryshko

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Just humor me for a second.

So affiliate managers are generally hired because of their past experience in affiliate marketing, as well as the fact they know very well what they're doing better than most, right? If so, then why are affiliate managers working jobs as affiliate managers rather than making even more money with their own campaigns as affiliates?

Has this thought crossed anybody else's mind?
 
It;s very simple. Affiliate=grunt work . Affiliate manager = more money . Do u even know how big cut aff. networks take?
 
It;s very simple. Affiliate=grunt work . Affiliate manager = more money . Do u even know how big cut aff. networks take?
That's where I'm stumped, because what you say would make perfect sense if I didn't know affiliates that are making 6 figures a year from their campaigns and outsourcing almost 100% of their work to VA's.
 
That's where I'm stumped, because what you say would make perfect sense if I didn't know affiliates that are making 6 figures a year from their campaigns and outsourcing almost 100% of their work to VA's.

Affiliate networks are actually outsourcing all work to affiliates. Its just names that make things unclear. affiliateID=xxxxx is just fancy word for virtual assisatant grunt who has 0 minimum wage , and cannot harm his employer or become a dead weight. Story is always the same, few individual pulling the strings and taking majority of money, all rest are grinding.
 
Affiliate networks are actually outsourcing all work to affiliates. Its just names that make things unclear. affiliateID=xxxxx is just fancy word for virtual assisatant grunt who has 0 minimum wage , and cannot harm his employer or become a dead weight.
You're right, but people who are sitting on 0-work cash cows right now are laughing all the way to the bank, because they generally don't have to lift a finger for their job. Affiliate managers do, which is why I wonder how on earth anybody could pass up being an affiliate and become an affiliate manager instead.
 
Owners and affiliate managers are categories that interlace a lot. Skilled AM often separate and open their own Aff network.
 
You're right, but people who are sitting on 0-work cash cows right now are laughing all the way to the bank, because they generally don't have to lift a finger for their job. Affiliate managers do, which is why I wonder how on earth anybody could pass up being an affiliate and become an affiliate manager instead.

Maybe they want something more steady

Felix Dennis mentions similar paradox in his book How to Get Rich. He alone admits he was boss to people who were much craftier than him , but lacked courage to own their own business. So sometimes people accept their faith of being a follower, instead of a leader. Paycheck is affected by that courage , not actual craft or knowledge.
 
Felix Dennis mentions similar paradox in his book How to Get Rich. He alone admits he was boss to people who were much craftier than him , but lacked courage to own their own business. So sometimes people accept their faith of being a follower, instead of a leader. Paycheck is affected by that courage , not actual craft or knowledge.
Good answer! Thinking about it, this is probably the most common reason.
 
It;s very simple. Affiliate=grunt work . Affiliate manager = more money . Do u even know how big cut aff. networks take?
LOL my affiliate managers would give their right bollock to make a tenth of what I make.
 
LOL my affiliate managers would give their right bollock to make a tenth of what I make.
Exactly my point. It can't just be lack of confidence, there has to be some other reason that affiliate managers don't just stay affiliates and make double or triple what they make as AM's.
 
Exactly my point. It can't just be lack of confidence, there has to be some other reason that affiliate managers don't just stay affiliates and make double or triple what they make as AM's.

I have met several senior affiliate managers for Major UK high street bookmakers. They are all University educated people with no real grasp of Internet marketing. Other than that, they are not allowed to do affiliate marketing in terms of their work contracts.
 
Maybe they are shit at being affiliates but know how to manage people or answer customer issues...

Good point. They work with different types of people. Affiliate sells to/works with impulsive buyers , and susceptible people with often low inteligence, so manipulation and other dark practices are needed. AM works with affiliates, often pointing them on standard loopholes and pitfalls . For example AM doesn't talk about niches ever, just theory stuff. Affiliate work is more complex because its based in real world, AM can settle for theory world.
 
Other than that. Who says they are not doing both jobs.

It is like the naive question that you come across. If SEO people can rank websites, why don't they do their own instead of selling their services????...........Who the fuck told you they had no websites?
 
I've been talking to my affiliate manager and he is always helpful regarding offers, optimizations and stuff like that. He said he was like an affiliate before, but wanted to do something else for a change.
 
I've been talking to my affiliate manager and he is always helpful regarding offers, optimizations and stuff like that. He said he was like an affiliate before, but wanted to do something else for a change.

I'm calling bullshit on that...

"I used to be an affiliate, but now I just want to answer the same question 50 times a day and help people with shite instead..."

The only way you would take that job is to find the high earning affiliates and track what they do, sign up to another network, make it work then say fuck this and walk out.

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Just humor me for a second.

So affiliate managers are generally hired because of their past experience in affiliate marketing, as well as the fact they know very well what they're doing better than most, right? If so, then why are affiliate managers working jobs as affiliate managers rather than making even more money with their own campaigns as affiliates?

Has this thought crossed anybody else's mind?
an experienced affiliate will never become an affiliate manager because the earning is higher to stay as affiliate,... any dumb person can become affiliate manager, The only skill you need is to convince affiliates to run new offer.
the rest is labor works that any one with no brain can do it as well, such as checking what affiliates bring higher revenue for network, what offer works best for which affiliate.... You dont need to know anything on how to brings traffic to your website or anything about advertising
 
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