Why and What is Happening?

SRLee

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December 1: Final sales.

Since that day, I have been receiving an average of 20 visitors/day for the same website that generated the sale.

It is all targeted traffic, as my site is at the No.1 spot of Google for the keyword targeted.

However, since my last sale at December 1, no sales had been generated. My order form impressions plummeted, from 11% to less than 1%.

This sucks, but I want to know why and what.

Any input is appreciated, as I want to improve and avoid any mistakes on my future websites.

Thanks!
 
It's not possible to help you without knowing more details.

For instance, what was your conversion rate until December 1 and for how long? Did you make any changes on your website? Etc.

You can PM me you Url and the keyword you have Google spot #1 and I'll check into it.
 
Well my conversion rate was far better than it was now, and no major changes have happened on my site.

My CTR dropped 13%, but the order form impressions dropped until less than 1%.

And thanks for your offer to check it out, but I'd rather keep my keyword. :p
 
you say no major changes, how about minor ones :P what you see as minor may just make all the difference. for example you can raise your CTR by simply capitalizing the 1st letter of each word in links etc. its a minor change with major consequences if done right.
 
you say no major changes, how about minor ones :P what you see as minor may just make all the difference. for example you can raise your CTR by simply capitalizing the 1st letter of each word in links etc. its a minor change with major consequences if done right.

Oh I see, never thought about that. But it makes sense.

So maybe it's the vendor, but I did tried another vendor.

Very low order form impressions too.
 
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