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Which PPC company should I use?

Discussion in 'General PPC Discussion' started by Morpheuss, Oct 25, 2012.

  1. Morpheuss

    Morpheuss Newbie

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    I want to start with PPC and promote some outsourcing services (like seen on flippa 1000000 times).

    Which company should I use?

    thx
     
  2. pj413

    pj413 Regular Member

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    It really depends on how well your page converts, more than the PPC traffic source. If you can get a lot of people to order your package, you'll make money. If not, the PPC source doesn't really matter.

    AdWords is going to have more competition, but it also converts better than any other PPC source. Facebook Ads will start you off at a relatively high CPC, but if you can get a high CTR you can lower your ad cost pretty quickly. Bing's a good middle ground, they have less traffic but less competition as well.

    But again, it's really more about your page than the source.
     
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  3. Endire

    Endire Elite Member Premium Member

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    Morpheus,

    If you are relatively new to PPC at all, I would start out a platform that doesn't cost as much as some of the bigger players like Adwords or Facebook. Check out 7search for starters. Once you get a feel for how to optimize campaigns and get good conversion rates, then you should use a more competitive service. Your audience may determine what you use as well. If a lot of them are on social media that may be a better option than paid search advertising.

    Heres a good review on FB vs Adwords,

    http://blog.intrapromote.com/google-adwords-vs-facebook-ads-part-6/

    Hope that helps,

    Shawn
     
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  4. Typlo

    Typlo Jr. VIP Jr. VIP Premium Member

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    No ad network can turn poor into gold, it's just not going happen. You need decent traffic if you want a high cpm.
     
  5. Morpheuss

    Morpheuss Newbie

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    Ok so Adwords is for experts.

    buysellads is ok to start with?

    I mean...lose money and learn :)
     
  6. ron.ray

    ron.ray Jr. VIP Jr. VIP Premium Member

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    Adwords is the best, but Adcenter, facebook ads and 7Search can work good too