Which is Stronger for SEO? (.com/au or .com.au)?

hippo123

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Hey guys,

Been doing some research on local SEO for ecommerce.

It seems like having a country level domain (.com.au) gets a much stronger SEO boost from google as compared to a sub-folder (.com/au).

Anyone has any feedbacks?
 
Hello,

I have done geolocation for a booking system. I migrated them from uk. & us. to .com & .co.uk with a location ip redirect.

How big is this site going to get?

It takes along time for everything to stable out. I did the switch coming up to a year ago and its only just stabilizing out now
 
.com.

Unless you are specifically and only marketing in the geoloc.
Looking again at your actual question though...
The one is a subfolder (.com/au).
The other is a domain level URL (.au)

DId you mean that? Are you asking whether a subfolder on someone else's site is better than your own site? If so though, the answer for many reasons is NO.
I don't often say something is so with no nuance or context, but this is an exception. Unless the .com is Google itself or Wiki then get your own site. And even if it IS Google or Wiki, still probably get your own site
 
If you are targeting Australia then go for .com.au

Geo TLDs is play a big game in google Algorithm
 
Local domains will always give you better results.
 
If it is strictly Aussies oriented then stick with .com.au. Definitely there is a slight advantage over other TLDs.
 
Simple and already said -
go for .COM in case you are not targeting on Australian region.
 
Go for .com if your target audience is not Australia.
 
You could opt for a subdomain and set it on google WMT to au for that part. i.e. au.domain.com
 
Hello,

I have done geolocation for a booking system. I migrated them from uk. & us. to .com & .co.uk with a location ip redirect.

How big is this site going to get?

It takes along time for everything to stable out. I did the switch coming up to a year ago and its only just stabilizing out now

Its thousands of pages. Added you on Skype to discuss more buddy!

.com.

Unless you are specifically and only marketing in the geoloc.
Looking again at your actual question though...
The one is a subfolder (.com/au).
The other is a domain level URL (.au)

DId you mean that? Are you asking whether a subfolder on someone else's site is better than your own site? If so though, the answer for many reasons is NO.
I don't often say something is so with no nuance or context, but this is an exception. Unless the .com is Google itself or Wiki then get your own site. And even if it IS Google or Wiki, still probably get your own site

No, I mean that mydomain.com is my site. I am helping a client launch in Australia, and we were discussing the possibilities of SEO on a subfolder (mydomain.com/au) vs a ccTLD. The funny thing is that based on my preliminary research in Australia, it seems that ccTLDs are outranking subfolder even when the subfolder has better backlinks.

You could opt for a subdomain and set it on google WMT to au for that part. i.e. au.domain.com

Subdomain doesn't pass that much link juice, as Google considers it to be a new domain.
 
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