When using Google AdWord Keyword Planner, what exactly does "low competition mean"

Hi guys,
I have recently been posted on here with my dropshipping journey, that is starting to take legs of its own an moving onwards so I am looking to expand now and hopefully end up with 2 profitiable businesses that I can eventually make passive income hopefully.

Basically, I have started researching affiliate sites, amazon ones in particular - and it seems to be the most logical progression for me from here.

Basically it involves, researching keywords, ranking for them, then directing that traffic to my site and buy stuff using my affiliate link or my own VP (virtual products).

I have come across a niche that I think could have good potential, only the very odd keyword is ranking with "high competition" in the adwords planner - could this be a go?

If i rank effectively enough and get a landing page + site looking appealing enough could I charge people for information they could essentially get free elsewhere? (obviously I would have it very nicely and neatly arranged in an E-book format, but you know what I mean).

It says low competition but the only competition is free information, some terms go from 1-10k per month in google searches, while the more specific ones go from 100-1k .

Could this be a go?

Give it a try mate!

Low competition in adwords means there's not much/no bidding war with your competition. this should be a go, depends if you happy with the traffic numbers then all ok. if not you can play bulk.

High competition kw is usually (not necessarily) high converting/traffic keywords.

The 1-10k a month is due to you not having an active adwords campaign, if you have funds in there you'd see exact figures.

Think too that Adwords is for Google advertiser so when they say low competition it refers to people bidding, doesn't mean it's an easy to rank keyword as such. High competition means people are bidding on it.

it means there's a low amount of other internet marketers bidding on that kw inside adwords

MisterF said:

doesn't mean it's an easy to rank keyword as such.

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Thats exactly what i thought it meant, god dammit.

Thanks anyway!

speter178 said:

Give it a try mate!

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Thank you for your help dude! You re surely not a spammer lol)

SunnyLeon said:

Thank you for your help dude! You re surely not a spammer lol)

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Haha sorry dude, just trying to give people some positive feedback! Cheers!