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When Should You Use Landing Pages?

Discussion in 'FaceBook' started by Sinistar, Feb 1, 2009.

  1. Sinistar

    Sinistar Newbie

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    Unlike Adwords, with Facebook anybody can direct link to the offer being advertised. So I was wondering, does anyone still use landing pages with their ads because they convert better?

    It seems like you'd just be making things harder for yourself because you have to get 2 click-throughs instead of one.

    Is this right?
     
  2. premiumsource

    premiumsource Senior Member

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    Some offers will convert at a pretty good rate by direct linking but some of them you have to send them to your blog or a landing page and presell them.