1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

What's your EPC and Convesrion Rate %?

Discussion in 'CPA' started by greenrun, Jun 27, 2012.

  1. greenrun

    greenrun Newbie

    Joined:
    Jan 8, 2012
    Messages:
    31
    Likes Received:
    5
    I'm new to this so I don't quite know if I'm doing bad or good. My EPC is $0.22 and my conversion rate is 33.91%. What's yours and what can I do to increase it?
     
  2. MaverickonRoids

    MaverickonRoids Power Member

    Joined:
    Jun 3, 2012
    Messages:
    783
    Likes Received:
    439
    Location:
    Rep Score: Infinity
    A big fat ZERO. I just started out and in a HUGE big time tweaking mode. 33.91% seems like a fantasy for me at the moment.

    To be honest, I think that number is extremely high, even my average conversion rate standards. I could be wrong though.
     
  3. hurn

    hurn Power Member

    Joined:
    Jan 21, 2009
    Messages:
    692
    Likes Received:
    191
    it depends on the traffic source and the offer. You can't compare without knowing the offer, traffic and payout. At least need CPC to compare with EPC.
     
  4. MaverickonRoids

    MaverickonRoids Power Member

    Joined:
    Jun 3, 2012
    Messages:
    783
    Likes Received:
    439
    Location:
    Rep Score: Infinity
    I always stack numbers up against known IM averages, and as a general discussion about convo rate, I can tell you OP's numbers are very good.
     
  5. ferma231

    ferma231 Elite Member

    Joined:
    Jul 14, 2011
    Messages:
    1,698
    Likes Received:
    3,508
    Location:
    Internet
    My best offer now has : EPC : $0.56 :D
     
  6. hurn

    hurn Power Member

    Joined:
    Jan 21, 2009
    Messages:
    692
    Likes Received:
    191
    YES without knowing CPC or spend conversion rate is useless. in Google adverts we can achieve high conversion rates but is the spend is high no use of conversion rate.
     
  7. Haspel

    Haspel Power Member

    Joined:
    Oct 7, 2008
    Messages:
    593
    Likes Received:
    946
    Since you know his EPC and Conv rate you can calculate how much the offer pays. If each click on the offer page brings him about 0.22 and his conv rate is 33%(1 in 3 fill the offer) this means that the offer pays about 0.70$.

    And to answer OPs question yes that conv rate is pretty good but there are still many factors to consider if you are using a landing page before the cpa offer you should calculate how many of the people who visit the lp actually proceed to the offer itself because if out ot 100 people 3 proceed to the cpa offer and 1 of them converts that your real epc and conv rates will be pretty low then again if you are dumping traffic directly to the cpa offer then you are doing great getting 1 in 1 or 1 in 2 conv is pretty much impossible especially on a large scale.