Whats happen? traffic reduces more than half than before
- Thread starter dlyhai
- Start date
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Deleted member 36594
Guest
Could be a number of reasons...
The most common reason for this could be due to the upcoming holidays. Many people are keen on buying real gifts for family and friends, buying decorations to decorate their home/landscape, and so on. Such a time, Amazon Affiliates will see a boom in sales. However, for Clickbank, you can sure see a drop as all Clickbank products are mainly about making money (online marketing, forex/stock market, crypto courses, etc), weight loss and fitness products, health issues (PCOS, .etc). All these products usually have a drop in demand as customers are having their 'holiday mood'. I mean, who would be motivated to buy a weight loss product to lose weight during December when it is the festive month and most likely people would be thinking, "Eh, let me start on that next year - as my new year's resolution.' In fact, if you look through the Clickbank section of this forum, there are always fellow forum users asking the same issue (drop in sales, higher refund rate, .etc) around this period in the earlier years.
So yeah, you should expect sales to be back, if not, become even better during the January period. So right now take it easy and maybe start expanding more promotional campaigns to get ready after the festive seasons!
Secondly, just recently, Clickbank had ceased all old payment checkout page designs. They've forced all new vendors to adapt and deploy the new 'improved' checkout page design templates. If not, their payment page will just show the default Clickbank checkout page (which doesn't have the vendor's custom header images, and all). So if you're promoting unpopular products, and/or if the vendor hadn't been notified about it or deployed the new template design, this may cause a drop in conversion rates.
Thirdly, if you're relying on traffic from SEO, then you should already know there had been many algorithm updates being released for the past several weeks. In fact, it is one of the craziest algorithm update to come in waves - from the August period, to October period, to November, and just another one a few days ago. Some even speculated that the search results now have become 'unique' - that is to say every user will see the search results differently - your SERP tracking service could say you're ranking number 3 for a particular keyword/phrase, but if you were to search it for yourself on your computer it would be shown on position number 5, and others may see it on position number 1, 6, 10, .etc. Then again, who knows. The best is to look at your Google Webmasters' statistics to see if your traffic had dropped or not.
Hope that helps!
The most common reason for this could be due to the upcoming holidays. Many people are keen on buying real gifts for family and friends, buying decorations to decorate their home/landscape, and so on. Such a time, Amazon Affiliates will see a boom in sales. However, for Clickbank, you can sure see a drop as all Clickbank products are mainly about making money (online marketing, forex/stock market, crypto courses, etc), weight loss and fitness products, health issues (PCOS, .etc). All these products usually have a drop in demand as customers are having their 'holiday mood'. I mean, who would be motivated to buy a weight loss product to lose weight during December when it is the festive month and most likely people would be thinking, "Eh, let me start on that next year - as my new year's resolution.' In fact, if you look through the Clickbank section of this forum, there are always fellow forum users asking the same issue (drop in sales, higher refund rate, .etc) around this period in the earlier years.
So yeah, you should expect sales to be back, if not, become even better during the January period. So right now take it easy and maybe start expanding more promotional campaigns to get ready after the festive seasons!
Secondly, just recently, Clickbank had ceased all old payment checkout page designs. They've forced all new vendors to adapt and deploy the new 'improved' checkout page design templates. If not, their payment page will just show the default Clickbank checkout page (which doesn't have the vendor's custom header images, and all). So if you're promoting unpopular products, and/or if the vendor hadn't been notified about it or deployed the new template design, this may cause a drop in conversion rates.
Thirdly, if you're relying on traffic from SEO, then you should already know there had been many algorithm updates being released for the past several weeks. In fact, it is one of the craziest algorithm update to come in waves - from the August period, to October period, to November, and just another one a few days ago. Some even speculated that the search results now have become 'unique' - that is to say every user will see the search results differently - your SERP tracking service could say you're ranking number 3 for a particular keyword/phrase, but if you were to search it for yourself on your computer it would be shown on position number 5, and others may see it on position number 1, 6, 10, .etc. Then again, who knows. The best is to look at your Google Webmasters' statistics to see if your traffic had dropped or not.
Hope that helps!
