What would make you consider promoting a non-English offer?

Do you promote non-English offers?

  • No, and I wouldn't even consider it.

    Votes: 0 0.0%

  • Total voters
    5

Andres1986

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Hi guys,

I work with a company that wants to promote their product in Spanish to US Hispanics. Even though we are targeting Spanish speaking affiliates mainly, I was wondering if non-Spanish speaking affiliates could also be tempted if we offered them the right resources.

So let me refer back to the title of this thread: if you are an affiliate but don't speak or understand Spanish, what would make you consider the offer?:

- Would you not even consider it unless you were fluent in Spanish?
- Would you consider it if the company offered Spanish resources that would make promotion easier? Such as landing pages in Spanish, ad templates, Bilingual AM to give support and tips, etc.
- Would you need higher commissions in comparison to English offers to consider it?

If there's anything else that isn't covered in the above questions, and you feel it is important, please feel free to add to it.

Thanks in advance for your thoughts and feedback.
 
I would probably consider it less if it were a language I did not know,
but I would consider it:
1) If I already had Spanish speaking traffic and wanted to monetize it.
2) If it was a horizontal market to goods and/or services I was already having success with.
3) Higher commissions are certainly always enticing. :)
Hope this helps. Good luck either way!
 
1) As long as the ROI projection makes sense, why not.

2) A trusted native speaker would have to vouch for the copy though. Spanish is a huge market so depends whether it is local (each GEO may need localized payment methods etc.) and to make sure every necessary detail is in place. I've seen so many times that someone hired some sort of translation agency, that created a text that may be grammar wise fine, but won't work for the subject offered (for example adult will have a different language used then something targeted at Geeks etc.)

3) Commission always has to make sense with regards to the market and the offer, a commission that's too high will raise red flags with experienced marketers.
 
Thanks for the feedback guys. All are very valid points, some of which I hadn't considered.
 
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