What type of Facebook posts get the most comments today?

To boost reach from strangers, Reels is an indispensable tool. However, to convert those views into trust, you need to interweave posts using real images to stimulate discussion and deeper interaction. A crucial technical note: 'hide' links in comments to protect your post's visibility from Facebook's engagement-stimulating algorithm. The perfect process is: Reels for broad reach, real images to build community, and comments to drive conversions.

I find that short videos and images accompanied by questions are still the easiest to get comments on because we usually want to interact immediately. Posts with only links tend to get fewer comments, while status updates asking for opinions or sharing viewpoints are quite good if they are on a topic the reader is interested in.

Adroniko1 said:

Text posts, images, short videos, or links? I’m seeing different results depending on niche. Curious what’s working best for others right now.

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Short videos get alot of comments provided the content is engaging.

In general right now, short videos (Reels) get the most comments, followed by images/carousels with engaging captions. Text posts can spark discussion if you ask a question, and links tend to get the least unless paired with a strong hook. Engagement still depends on niche and audience.

Posts that ask for personal stories, opinions, or advice get the most comments. Simple questions like "What was your first job?" or "What's the best advice you've ever received?" work because they are easy to answer and make people feel part of a shared experience. This taps into nostalgia or personal identity, prompting users to share their own stories and react to others.

Visual "this or that" polls or choice-based posts are also highly effective. Showing two product designs, vacation spots, or outfits and asking "Which should I choose?" prompts quick, low-effort engagement. People love to give their opinion, and these posts often spark debates in the comments as users defend their picks, driving the comment count even higher.

The content that generates the most interaction, I think, is entertainment content. You can upload videos, funny memes, and other humorous images.

Short videos still tend to get the best organic reach and engagement, followed by images, then text-only posts; link posts can work but usually need strong hooks or context to perform well.