What to do with broken links?

Discussion in 'Link Building' started by JaxOver9s, Jan 5, 2013.

  1. JaxOver9s

    JaxOver9s Junior Member

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    I have an aged PR2 news site with over 1000 posts and I have noticed there are many broken outbound links to a couple websites that have closed down.

    What would be the best 'use' of these broken back links? Should I manually change the links to point to other posts within my site? Try to swap the links with other sites? Or....?
     
  2. Jackson Soo

    Jackson Soo Junior Member

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    Most likely, your forum software maker has a mod to deal with broken outgoing links.
     
  3. juniorj23

    juniorj23 Newbie

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    yeah set up a mod to remove them
     
  4. JaxOver9s

    JaxOver9s Junior Member

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    Perhaps I should clarify:

    Removing the broken links is not the issue... I can have that done easily. And they are not forum links, they are contextual links within solid blog posts on my site.

    The question is this: rather than having those links go out to nothing or removing them altogether, what would you suggest I change those links to: a similar post within my site? a similar post on another site? Or...?

    The posts where these links are found get decent traffic so I was wondering if I should try to sell the outbound links to other similar sites, swap the links with other sites, etc. I believe there is value in these links and was wondering if anyone else has ever capitalized on something like this...

    If I just wanted to remove them, I would have already done it.

    Any thoughts?

    Thanks,
    Jax


    ::::::::::::::::::::::::::::::::::::::::::
    "Success is not final, failure is not fatal: it is the courage to continue that counts." ~Winston Churchill
     
  5. xrfanatic

    xrfanatic Regular Member

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    If you remove the links the OBL will decrease so it's quite possible your news site will go higher in serps for the keywords it ranks.
     
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  6. Hootz

    Hootz Regular Member

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    It is possible to sell contextual links but I think they are valued at your PR and unfortunately PR2 is not valued too highly. Why don't you list a few and depending on the niche you may get a decent price, in the mean time link all the others to internal pages with a view to selling them too if you get a good price for the first few sales.
     
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  7. JaxOver9s

    JaxOver9s Junior Member

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    Thanks xrfanatic and hootz for the suggestions... Much appreciated!
     
  8. Davidvinot

    Davidvinot Newbie

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    Links are broken, no one can go back there or are not permanently damaged and unlikely to be fixed again, you should immediately make a new link,,