What to do when account suspended?

Patience, and the fact that you need to work with high-quality assets, are the key things to understand when it comes to Google Ads in 2026, especially for verticals considered high-risk, such as crypto.

Unfortunately, I can’t give you advice on how to successfully create Google Ads accounts. What I can tell you is to maximize your warm-up, both on Google and Google Ads, before launching anything, and to never cut corners when it comes to the quality of the assets you use.

This way, Google will see you as having an acceptable level of risk, which will allow you, with patience, to move on to your BH campaigns and run them successfully.

The lifespan of an account can vary. For new accounts with no advertising spend whatsoever (= an uninitiated launch phase), whether they’re agency accounts or not, your accounts can last anywhere from 1 week to a maximum of 3 months in high risk vertical.
 
Yeah the crypto ads can be hard and i recommend to check the offer and ad rules first and also following the rules is the best way to avoid getting banned again.
 
If it’s happening that often then you should focus on making the whole setup compliant and figuring out what’s triggering the bans.
 
If cloaking is involved, that’s likely a major reason for the suspensions. I’d avoid trying to work around the ban and focus on making the crypto offer fully compliant instead. Creating new accounts after suspension can also make things worse.
 
You’re running ads for an industry that violates Google’s policies, so having your account suspended is inevitable. You need to learn how to adapt to that.
 
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