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What to Charge New Client - Help

Discussion in 'Offline Marketing' started by mystikal3025, Jun 20, 2015.

  1. mystikal3025

    mystikal3025 Newbie

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    OK everyone, need some help. Have a new client which will be my biggest client. They are an Life Coaching Institute and looking for pricing help.

    This is the structure I'm looking at:
    Stage 1 - Pricing
    • Branding ( Logo) - $300
    • Website - $1500 - $2000
      • This involves integrating WizIQ , on-page SEO with keyword research, landing pages for each location (3 locations)
    • ​Social Media - 300
    • ​Email - $200 for setup for Google apps for business (price is $5 per user) - Branded with your domain
      • Mail
      • Drive
      • Hangouts
      • Calender
    Should My prices for be higher or lower for any of these?

    Thanks everyone in Advance
     
  2. TheMasterOfMoney

    TheMasterOfMoney Power Member

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    In my opinion, probably you could lower a bit the price of the logo and google setup. And maybe raise a bit social media, then you are fine
     
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  3. mystikal3025

    mystikal3025 Newbie

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    Thank You,

    So Logo about 250 and Google 100? Social media is only creating Uniformed banners and syncing information... Any other processes will go into a monthly.
     
  4. WizGizmo

    WizGizmo Super Moderator Staff Member Moderator Jr. VIP Premium Member

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    I have charged as little as $50 for a logo I designed for a small business,
    and have charged as much as $700 for a logo I sold to a large corporation.

    If you are REALLY good at logo design, charging $300 is fine, but if you
    are just average, $300 might be a bit too much to ask.
     
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  5. mystikal3025

    mystikal3025 Newbie

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    Gotcha, Thanks for your feedback.

    I have 3 designers i'm using (mumbai, Barbados, brazil). All are awesome but I'm trying to make profit off of it and not just a pass through. I do however, like to pay them for their work and not just short them. I'm pretty good at logos for corporations. When it comes to retail, or more creative industries then i normally enlist help.

    On another note, would love to see some of your work. I'm looking to keep a list of talented individuals on standby and eventually partner with some under my company name as work comes down the pipeline and we grow.

    I do consider this company small business in employee numbers but mid in their presence and where they are in their business.
     
  6. acidol2

    acidol2 Supreme Member

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    What about ads to build up a following base on the social media accounts?
     
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  7. mystikal3025

    mystikal3025 Newbie

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    This is only my Stage 1 (Online presence setup)

    Stage 2 will involve any advertisement, monthly maintenance, off-site SEO, ETC. Are you referring to paid add, posted adds, or an Add as the banner?
     
  8. hateandbreak

    hateandbreak BANNED BANNED

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    If you can charge $300 then fine, but put yourself in their shoes. Does their budget warrant this amount? Me personally, i'd not pay $300 a design unless i had unlimited budgets. $100 sounds right to me. But you are free to charge as you like. If you can get them to buy, then you already have the upper hand.
     
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  9. mystikal3025

    mystikal3025 Newbie

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    This is not what i would call a mom and pop shop. It's a virtual institute. They also have 4 physical locations on top of that. What do you think of the other pricing?
     
  10. mystikal3025

    mystikal3025 Newbie

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    Ok after taking into account comments here, I knocked off 250 over the package and also combined logo and social branding to make pack look more appealing.
    Stage 1 - Pricing


    • Logo and social media branding - $400
    • Website - $1500 - $2000
      • This involves integrating WizIQ , on-page SEO with keyword research, landing pages for each location (3 locations)
    • ​Email - $150 for setup for Google apps for business (price is $5 per user) - Branded with your domain
      • Mail
      • Drive
      • Hangouts
      • Calender
     
  11. Y M C M B

    Y M C M B Power Member

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    I think you are over-charging, i'd clearly do all of that in 2000 $
     
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  12. mystikal3025

    mystikal3025 Newbie

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    Maybe so, but i do like setting my prices accordingly to my value along with the task this will include with the on-Page SEO, the landing pages, and the integration of a learning platform into the site with backend for students. This will take major time and customization.
     
  13. acidol2

    acidol2 Supreme Member

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    Nah, I mean FaceBook Ads to a Fan Page For example.
    Or Twitter Ads To Your Profile as another example.
    Ads on the social sites themselves, to your pages/profiles.
     
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  14. Jobdollarr

    Jobdollarr Supreme Member

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    In my country, with a low rate.


    Government websites and websites for politics to have a high price.
    Webmaster usual fix the price of $ 5,000.

    If the clients of America, $ 2,000 is a very low price
     
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  15. gb

    gb Regular Member

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    Those prices seem alright. I'd probably charge at least double what you are for the website though, but that's just me.

    I think you'd be surprised what people are willing to pay for things. Just make sure your work can live up to the price a client is going to pay.
     
  16. b1step-ahead

    b1step-ahead Senior Member

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    I think your on par, I would go 500 on the logo 2k on the website 500 for social media, but not sure what that means, 1 time setup or constant content etc.. The email, depends on how many users, and what support your offering. If your signing up 25 people and only charging a 1 time setup fee and then costs, be prepared to be the go to it guy for all issues.
    But good stuff, good luck.
     
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  17. mystikal3025

    mystikal3025 Newbie

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    This will go into a on-going monthly contract and maintenance
     
  18. mystikal3025

    mystikal3025 Newbie

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    Ey, you have to think of the client's business size as well. Especially if i'm trying to get them on a monthly retainer this would not be feasible
     
  19. mystikal3025

    mystikal3025 Newbie

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    The social is for the graphics done to match their new brand, takes me about 2 hours to do that once logo is done.
    Only doing around 6 people for email. I will be including support in their monthly.
    I gave the site some wiggle room. I will most likely just bill it out at 2k.
     
  20. mystikal3025

    mystikal3025 Newbie

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    I think I will bump site from 1500 - 2000 to 2000 - 2500. This will give a little bit more wiggle room for options. Considering the site will have a backend for students, teachers, and for the inter grated WizIQ classroom.