What this lead genaret ?

@nimesh sajith , you are referring to lead generation. Every business wants to grow and hence every business is always looking out for more customers.. Lead generation is the action or process of identifying and cultivating potential customers for a business's products or services. It is the process of gaining the interest of potential customers in order to increase future sales. A lead is anyone who has shown interest in a company's products or services and may or may not yet be qualified to buy.
Lead generation generally include direct mails, advertising, phone calling, email marketing, etc . Lead generation strategies includes blogging,SEO, social media, paid ads, etc.
 
The process of drawing potential customers to your business and piqueing their interest via nurturing, with the ultimate objective of turning them into customers, is known as lead generation. Job applications, blog articles, discounts, live events, and online material are a few ways to create leads.
 
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