what pages should all my backlinks point to?

Tempestad said:

So I'm running a e-commerce website and planning to acquire backlinks. Obviously I would want all those backlinks pointing to my profitable product pages but I think that would be very suspicious.
As far as I know backlinks pointing to my homepage would be a good idea since it will add link value to many more pages on my website, such as product pages and category pages.
The main idea is to rank my product pages and avoid any problems with google but Idk what's your opinion or what worked for you?

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Manish Lamrod said:

I had worked with many e-commerce sites ...

here is my experience.
you must point links to the Home page (around 20-25%) and most links must go to category pages.

sometimes we link to the product page as well, but low price links. this also depends on the nature of your eCommerce niche.
most eCommerce stores regularly change their products, so in this case, always link to the category page, otherwise when you remove the product from your site, your link will be wasted.

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Tempestad said:

Could you give one more advice please? You seem pretty knowledgeable about SEO I don't want to waste your time. I sell puppies, different types of breeds. I realize that people don't look for categories, they look for the exact puppy breed like "Golden Retriever Puppies", "Siberian Husky puppies", etc. So I don't think I'm gonna be changing "products" because they are always gonna be there. I have the top 15 breeds that people search and buy which are the ones that I want to rank for. But I offer more than 15 breeds on my website. All of them are in my "Product page"
So How many of my backlinks should point to? Is it the Home Page, Product Page, or the 15 popular breed pages?

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Manish Lamrod said:

I dont understand how you structure your website.

But if i have to design your website then i will build like

Home Page > then i will build category for all breeds like "Golden Retriever Puppies" then whoever i get stock/puppies, i will list them as a product with there pictures and other details. by doing this, you can increase no. of pages and user will also trust more as they can see what exactly they are going to get.

DM me your site, so i can check more... and can suggest in better way.

Click to expand...

Manish Lamrod said:

I had worked with many e-commerce sites ...

here is my experience.
you must point links to the Home page (around 20-25%) and most links must go to category pages.

sometimes we link to the product page as well, but low price links. this also depends on the nature of your eCommerce niche.
most eCommerce stores regularly change their products, so in this case, always link to the category page, otherwise when you remove the product from your site, your link will be wasted.

Click to expand...