What is the average FTD in IGAMING affiliate marketing?

Hi everyone,

I’m looking to gather some insights from those with experience in this field.

What is the average first deposit of a player in Tier 1 countries based on your experience?
And, do you think players from Facebook traffic are deposit less then Google traffic? If yes, How much?

I believe that experience-based answers will be incredibly valuable for all marketers in this community.

Thanks in advance for your insights!

Facebook it s better the google ... very quality customers

GRANDEBANANA said:

Facebook it s better the google ... very quality customers

Click to expand...

All of the CPA networks in IGAMING pay more for PPC traffic then Facebook traffic.

yes for facebook it s very high

GRANDEBANANA said:

yes for facebook it s very high

Click to expand...

no, PPC traffic worth more then Facebook traffic

GamblingAffiliateto1m$ said:

Hi everyone,

I’m looking to gather some insights from those with experience in this field.

What is the average first deposit of a player in Tier 1 countries based on your experience?
And, do you think players from Facebook traffic are deposit less then Google traffic? If yes, How much?

I believe that experience-based answers will be incredibly valuable for all marketers in this community.

Thanks in advance for your insights!

Click to expand...

Yes definitely. Facebook is easier to run and generates less quality leads compared to Google. Results will probably be 30 to 50% difference.

very quality customers

tier 1 countries typically refer to countries with highly developed economies such as the United States or United Kingdom or Canada, Australia, and most of western europe and about facebook traffic, generally users from facebook may have a lower initial intent to deposit as they might have come across the advertisement casually while browsing their feed. their average first deposit tends to be lower i think it might be around 20-30% lower than that of google traffic. for example if the average first deposit from google traffic is $100 the average from facebook might be $70-$80 and for industries like online gambling if the average first deposit from Google traffic is $150 the average from Facebook traffic might be around $105-$120

In Tier 1 countries, the average first deposit of a player can range widely depending on the platform and specific demographics targeted. It can vary from $50 to several hundred dollars, with some niche markets potentially seeing higher amounts.

Hey there , I was doing sucesfull googel ads for 3 years already. I dont know exactly about FB trafic value but can answer regarding what casino aff managers says, so let say you can get 400 euro per head in DE for ppc when same time for FB ads they offer around 150 to 200 so only from this you can count that fb trafic is at least 50 % less valuabled for them , FTD value is not really so important as often players deposit v low first just because they dont trust new casinos specialy those from Curasao. I saw that you have problem with value ( low deposit % ) sometimes is payment problem , sometimes some casinos just dont convert , sometimes casinos just cheat on affiliates ( easy to check . just ask someone to register and deposit offcourse need to be from target geo ) also never use any networks its much better to negotiate deals directly. PS as google is much straight with policys I want to try FB gambling ads if you want to exchange experience feel free to write .