What is CTR in Google adwords?

Discussion in 'Link Building' started by billclintons, Aug 23, 2015.

  1. billclintons

    billclintons Newbie

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    What is CTR? How it is help to improve the search performance of ad in google?
     
  2. KunkkaSword

    KunkkaSword Newbie

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    Click Through Rate. Higher CTR will increase your quality score.
     
  3. rajanant

    rajanant Registered Member

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    Also CTR = Clicks / Impressions