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What is Content Optimization?

Discussion in 'White Hat SEO' started by krishnanayak, May 9, 2016.

  1. krishnanayak

    krishnanayak Newbie

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    What is Content Optimization and how it gives beneficial for search engine optimization ??? please share your thoughts. Thanks...
     
  2. living2xl

    living2xl Jr. VIP Jr. VIP

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    I think content optimization means that promoting the content like articles on different sites. Articles play an important role in SEO so, content is a part of search engine optimization.
     
  3. SEO Sicko

    SEO Sicko Jr. VIP Jr. VIP

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    The Quality of content always matters a lot.
    So,make your content in good quality and also don't make it too large.
    And Optimization is used to increase search engine rankings and compatible to users.
     
  4. HFlame7

    HFlame7 Regular Member

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    Content optimization means different things when people talk about optimizing for people vs optimizing for search engines.

    Optimizing for people means making the content relevant, high-quality, and making it so your users are "persuaded" to take a certain type of action (like sign-up for a newsletter, to buy something, etc).

    Optimizing for the search engines is more "technical." Sure you still have to make sure the content is relevant, but you also want to make sure your title has the keyword you are targeting in it, use headings for important points, bold and emphasize other important parts of the article, etc.
     
  5. jerrymc

    jerrymc Regular Member

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    It's important to optimize your content because it will benefit you in so many ways. Like for example, it will attract more visitors to your site. It will also strengthen your capability and improve your rankings. But not overdo it in a way that the right message is not sent across with more extra keywords than the essential stuff. Remember that Google is becoming more active in dispensing penalties for those rather artificial contents.
     
  6. ben mart

    ben mart Jr. VIP Jr. VIP

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    Content means written articles of web page or web sites.The process which involves in high ranking and attracting the readers by using of quality keywords and some technical are called content optimization.Optimization of content is very important to rank your website high.
     
  7. msoman

    msoman Jr. VIP Jr. VIP

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    Content optimization = on page seo
     
  8. Xcepty

    Xcepty Registered Member

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    Content optimization is really important for a long term strategy.
    Using semantic, siloing & co.

    Basic practice :
    - 1st: You can check your document outline (with Web Developper extension),
    - 2nd: Check your keyword repartition in h1,2,3,4,5,6 and play with semantic (be natural),
    - 3rd: Check all your pages with 1st & 2nd point.

    Also you can look at the internal linking structure. The objective is also to be optimized and natural.
     
  9. Mackjack1

    Mackjack1 Newbie

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    Content Optimization means check your website content if any problem so rewrite content again and same in off page SEO , In off page Techniques you c an use your conetnt in blog and Article Submission
     
  10. artemis42

    artemis42 Regular Member

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    Optimization is self explanatory. It means editing and proofreading content till it is optimized or simply put, enhanced and perfectly fitting the job you want your content to do. If SEO, it should be optimized as per your SEO strategy. If you're optimizing for people who visit your website, the nit means easily readable, gets the point across, minimal grammatical errors, and keeps them engaged as well as convince them to buy/perform the action you are pitching/selling. Good content is usually optimized for both, the people visiting your website and Search Engines.
     
  11. SargentoVoight

    SargentoVoight Junior Member

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    OK, I think that the quality of the content should always be necessary, then becauseof that you should have a good quality content but it's not as long.
     
  12. sachinsood

    sachinsood Newbie

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    As per my knowledge Content optimization means Create a unique and attractive stuff when people read your content the he realize it not worthless.
     
  13. davids355

    davids355 Jr. VIP Jr. VIP

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    It is pretty self explanatory. Moz has a great tool for grading a page of text to show how well it is optimized for a particular keyword - that will help you to get your page optimized for the search engines.

    You also need to optimize it for your visitors, so you need to make sure you have the information that they are looking for, make sure its very clear to them what they need to do and also make sure you have some call to action on your page making it very clear what you want that visitor to do - whether that's to click on an add or purchase a product from you or whatever.

    Its pretty useful as well if you are using adwords - if you read up on adwords optimization guidelines and also on ad score and landing page relevance it will give you a nice insight into what Google really want from your webpage when they are considering how to rank it.

    Of course leading on from that you would have off site optimization which is a whole new ball game :)
     
  14. Furious Man

    Furious Man Jr. VIP Jr. VIP

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    learn something about content Optimization thanks for your information guys
     
  15. hatsatz

    hatsatz Regular Member

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    Making your website's home page or particular page more attractive to search engines.
    Make sure the content is relevant and the title has the keyword you are targeting in it.
    If you have good quality content it will attract more quality visitors.
    It will improve your ranking.
     
  16. Devil Rider

    Devil Rider BANNED BANNED

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    Buddy you can process the making your website's home page or a particular page on your website more attractive to search engines and users is called optimization a thing several parts of your website that we will review and improve as part of this process.