Keyword 1 Data: Exact searches: 27000 Local searches (US) : 4400 CPC: 1.5$ NOTE: All the indexed top results are pages: http://www.xxxx.xxx/xxxxx/xxxx 2nd Keyword data: Global exact searches: 33000 Local (US) : 15000 CPC: 8$ and here is the SEO comp. Note: All the top results contain pages. http://www.xxxx.xxx/xxxxx/xxxx What do you think is a better Keyword? I can clearly see the 1st one is an easy to rank kw. The comments about the second KW would be interesting. I personally think it is medium difficulty not a very hard one seeing the above facts. EMDs not available and not inedexed!