1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

What do you tell your clients?

Discussion in 'Black Hat SEO' started by GroovinMind, Apr 26, 2012.

  1. GroovinMind

    GroovinMind BANNED BANNED

    Joined:
    Mar 16, 2012
    Messages:
    161
    Likes Received:
    23
    So what do you tell your clients that you do? I mean your not going to tell them your "methods" or that your going to use SB. So when they ask you what it is you do or will do for them. What do you tell them?
     
  2. lanbo

    lanbo Jr. VIP Jr. VIP Premium Member

    Joined:
    Aug 23, 2009
    Messages:
    3,430
    Likes Received:
    594
    Home Page:
    It depends if they are tech-savy or not.
     
  3. mcbaine

    mcbaine Newbie

    Joined:
    Apr 24, 2012
    Messages:
    16
    Likes Received:
    0
    I tell them I'm a senior marketing professional and I've been in the industry many years
     
  4. HostStage

    HostStage Jr. VIP Jr. VIP Premium Member UnGagged Attendee

    Joined:
    May 20, 2010
    Messages:
    1,770
    Likes Received:
    1,729
    Occupation:
    BHW - CEO of Webhosting Company
    Location:
    BWH from France
    Home Page:
    I am very transparent on what methods i use to rank them. It is always better to let them know as far as they can understand the whole proccess.

    That said, it depends on the customer some just want results and are careless on the how as long as it is working for them.

    However, be cautious with BH tools ... I mean if you have serious businesses as customers you don't want to spam their URL all over the web. It is better to go white - gray hat rather than black hat. Unless they explicitely ask you to go dark but they need to be properly advised of the stakes.
     
    Last edited: Apr 26, 2012
  5. GroovinMind

    GroovinMind BANNED BANNED

    Joined:
    Mar 16, 2012
    Messages:
    161
    Likes Received:
    23
    So you tell your clients your methods? Whats to stop them from doing it themselves then?
     
  6. oxonbeef

    oxonbeef BANNED BANNED

    Joined:
    Jan 4, 2009
    Messages:
    2,242
    Likes Received:
    7,872
    The same reason they pay someone to do the photo copying.
     
    • Thanks Thanks x 1
  7. 0_inspiration

    0_inspiration Regular Member

    Joined:
    Mar 2, 2011
    Messages:
    440
    Likes Received:
    102
    Occupation:
    Office monkey
    Location:
    Sussex, UK
    I call myself an Inbound Marketer rather than an SEO.
    It's a HELL of a lot easier to explain and justify them spending money if you approach it as a marketing expense.

    I also find that if you're upfront about the work involved, but leave out the super secret tricks of the trade you can even offer to help them do it themselves and end up getting a sale - takes about a week before they realise that their time is worth more than what they'd pay you :D
     
  8. SeoMall

    SeoMall Newbie

    Joined:
    Apr 19, 2012
    Messages:
    3
    Likes Received:
    0
    Home Page:
    I tell them the truth))) Really, I tell them methods I use, but... they don't understand me.
     
  9. pompano

    pompano Power Member

    Joined:
    Apr 25, 2011
    Messages:
    553
    Likes Received:
    221
    Occupation:
    SEO
    Location:
    Canada
    I don't use automation on clients. Only my own sites. So I tell them exactly what I do :p
     
  10. englandrm

    englandrm Senior Member

    Joined:
    Nov 11, 2010
    Messages:
    942
    Likes Received:
    431
    Location:
    Canada
    Yeah, I tell my clients 100% White Hat SEO. Native English speakers are used for all content generation. Everything is done manually. Won't raise any red flags at Google. And will keep you ranked for the long term. If they want a longer explanation, I may go into Page Rank, and talk about what a quality backlink is; along with the types of backlinks that will be built. *(All of that is true as well, I'm not just saying it to them)*

    Of course I fool around with some BH stuff on my own sites, but keep it all proper for the clients.
     
  11. malaga

    malaga Registered Member

    Joined:
    Aug 11, 2010
    Messages:
    94
    Likes Received:
    12
    Location:
    Malaga, Spain
    I mail them the google .pdf for webmasters.
     
    • Thanks Thanks x 1
  12. CindyWong

    CindyWong Junior Member

    Joined:
    Jul 11, 2010
    Messages:
    106
    Likes Received:
    22
    Home Page:
    And what their respond?

    I not running SEO for clients but if I do I will just tell them that the importance of search results to let more potential client know about the business. Imagine if each day that xxx number of people looking thier products, how big the loss to them if they are not there. If they agreed, I will continue that see you competitors is paying big amount of money to G to advertise and it usually cost them $xxxx a month... Many of them don't even know it could be done in more cheaper and efficient way before going advertise in G adwords and told them they are very lucky they found, the expert money maker online. Following with you proposal $xxx and it's 60% cheaper than their competitors. I wouldn't go in detail what I will do for as I believe they will have a feeling they will have more question and more hard to close the sales if more info been given. Keep focus on the rewards & results to make the deal.
     
    Last edited: Apr 27, 2012
  13. malaga

    malaga Registered Member

    Joined:
    Aug 11, 2010
    Messages:
    94
    Likes Received:
    12
    Location:
    Malaga, Spain
    Usually, no more answers and pay my price.

    Too, I use this example: As you don't repair your car, because your mechanic do it (and you don't know how to do), I put your page in top. If you want to know how, read the pdf.

    :p
     
  14. xxtoni

    xxtoni Junior Member

    Joined:
    Jul 5, 2010
    Messages:
    172
    Likes Received:
    213
    I don't do SEO for clients anymore but the clients I had knew what SEO was and most of them wanted white with a few accepting the use of some gray (using AMR, BMD and a few other tools).

    It is important to know the difference between doing SEO on a business site and the sites most of us build, like niche sites. You should explain to your client that SEO doesn't happen over night and that it's a process like creating a brand, it's better to go pure white and be slow than to have links from porn sites pointing to your client's business site. It's far easier just to be patient than to try getting the site back into Google's index after they throw it out. Business' aren't very tolerant when it comes to things like this.