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What Do You Mean? - 24 hours after release

Discussion in 'BlackHat Lounge' started by hekke, Aug 29, 2015.

  1. hekke

    hekke Senior Member

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    So I previously made a thread about this (read here) all about Justin Bieber's marketing campaign for 'What Do You Mean?' (his new single).

    Now after 24 hours (or more) after the release I want to see what records he have broke and if this campaign was actually worth it.

    "Justin Bieber?s ?What Do You Mean? Breaks Record To Be Fastest Single To Reach #1 On iTunes" He reached #1 in less than 1 hour. A shit load of money...

    He did not break the VEVO record in the most views as Taylor Swift got 19.4M within 24 hours and he only got 8.5M (as of now at least).

    I thought it would be way bigger and break more records in the music industry but it didn't really do that. I thought it would absolutely break every record. But getting it to #1 in under one hour is quiet impressive although he did a much larger social media campaign than most of his "competitors".

    Just thought I would follow-up, but it was a boring result IMO. If you know any records it hit (or didn't hit) let me know, I am not really into all of this but the results are interesting as it can be useful for us marketers.
     
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  2. Panther28

    Panther28 Jr. VIP Jr. VIP

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    All of this fluff just because you can't admit your a Justin Bieber fan, mate you should seek help :)
     
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  3. hekke

    hekke Senior Member

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    I gotta admit, that song is quiet catchy :)
     
  4. boseki

    boseki Newbie

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    Can't believe I'm listening to a Justin Bieber song just because of a BHW thread
     
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  5. Nonilol

    Nonilol Elite Member

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    I watched Justin Bieber's very first video "One Time" when it only had 220k views.
    I am basically the one that spotted him.
    Thanks to me, he's fame.
    Just saying to let you know.
     
  6. WonderKid

    WonderKid Junior Member

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    I just felt the entire time that someone was just trying to be Kygo with that instrumental...
     
  7. EliteofIG

    EliteofIG Newbie

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    ikr! It sounded a lot like Kygo for sure.
     
  8. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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    Justin Bieber can do all of the promotion in the world and it still wouldn't convince me to listen to his noises.
     
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