What do you guys think about .PW domains?

JTA10

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The rush is on for .pw domains now. Used to be the TLD for Palau but was rebranded/redelegated as "professional web".

SEO wise what do you guys think of these?
 
Interesting question JTA10,

In my opinion it could either be useful for a brand or it could be detrimental. On the one hand, its unique, people will remember it and if you are in business in a niche that has to do with internet marketing, you would look like you were on the cutting edge.

On the other hand, you miss out on the trust that people place in the more common TLD's, especially if you are in a niche where the customer base may be more sensitive to non-traditional TLD's. I would be interested to hear how it works out for you.

Best,

Shawn
 
Many people have misconceptions towards unconventional TLDs.
But the thing is if you speak about ranking etc, it won't hurt you. Even Matt Cutts wrote a post on Google+ about it.
Today a bunch of brands choose TLDs as an original presentation, and with the right attitude it works.
 
The only reason why I'd pick an unconventional TLS is whether I can spin a creative word around it.
Sadly there are no English words ending in PW so I would skip it.
 
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