Wechat or Weibo?

I wanted to ask you what is better: Wechat or Weibo?
Did someone use you? Does he have a comparison?

Weibo is like Twitter (more like a social network) while Wechat is a messenger like Telegram/Whatsapp with a few more features like renting bikes, buying train tickets or for paying stuff (Wechat pay).

Can't really compare since both have a different purpose

Agreed.

Weibo is a microblogging platform, WeChat is a messenger app. Uncomparable.

It depends on what you're planning to use it for.

I'm a newcomer but I feel compelled to ask, why is the number of discussions on weibo so much lower than facebook or instagram etc? I understand they are the dominant social media sites in US, but is the Chinese market not MUCH bigger? Is this not an obvious opportunity for a lot of black hat enthusiasts? Or is it because the language and culture barrier is too great for vast majority to bother spending time talking about it? Would love to hear what others with more experience think.

spaceknight said:

I'm a newcomer but I feel compelled to ask, why is the number of discussions on weibo so much lower than facebook or instagram etc? I understand they are the dominant social media sites in US, but is the Chinese market not MUCH bigger? Is this not an obvious opportunity for a lot of black hat enthusiasts? Or is it because the language and culture barrier is too great for vast majority to bother spending time talking about it? Would love to hear what others with more experience think.

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I think, you summed it up pretty much. The answers are in your questions mostly. In addition, the size of a market often isn't the most important factor, buying power is, which might be increasing in China, but it's still not on the level of a tier 1 country. But most likely the language barrier is the biggest issue, which results in a lack of knowledge too. If you ask people about Weibo in Western countries, the vast majority of them won't have a clue about it. It's not in people's heads at all to even just consider to market on it.

HoNeYBiRD said:

I think, you summed it up pretty much. The answers are in your questions mostly. In addition, the size of a market often isn't the most important factor, buying power is, which might be increasing in China, but it's still not on the level of a tier 1 country. But most likely the language barrier is the biggest issue, which results in a lack of knowledge too. If you ask people about Weibo in Western countries, the vast majority of them won't have a clue about it. It's not in people's heads at all to even just consider to market on it.

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Interesting I appreciate your response, gave me a lot of valuable insight into my questions seeing as how I am new to this whole world. Engingeering is my background so we like to be as efficient as possible, extracting as much value as possible while expending a minimal amount of effort. And I'm feeling a lot of inspiration just from browsing all the different forums.

Based on what I've read from browsing in the past few days, it seems like competition and market over saturation is a big big challenge. Not sure how true this is, or if it's just the newbies or people with not much actual success/not willing to put in real effort, lamenting and finding something to blame. If it is indeed a big hurdle, then wouldn't simply pivoting all the knowledge here to a widely untapped market make a lot of sense? Language barrier isn't as big of a deal as people think in this day and age. Lots of well educated people who also know English in China, and vice versa with English native speakers who know Chinese. Maybe I'm naïve, but I think the language and culture barrier can be easily solved through resourcefulness and talking/connecting with the right people.

https://www.blackhatworld.com/seo/wechat-or-weibo.1269947/reply?quote=14067754 https://www.blackhatworld.com/seo/wechat-or-weibo.1269947/reply?quote=14067754
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Unlike Wechat, Weibo is designed for more open communication between users. Weibo is more suitable for broadcasting.

They're not very comparable but WeChat has recently introduced 'Channels' which seems to be a hit and something to jump onto if you haven't already. You can do both live broadcasts and video recordings.

Weibo is more like Twitter I think. Wechat is mainly for chatting. You can get some followers on Weibo. But in Wechat, it's focused on chatting!

1 vote for Weibo

weibo is like analogue of twitter
wechat is something like a usual messenger (but you can post something there)
basically these applications have absolutely different function