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Website Maintenance Pricing

Discussion in 'Offline Marketing' started by blackoutRF, Oct 29, 2014.

  1. blackoutRF

    blackoutRF Registered Member

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    I have a web design/development business that I'm looking to expand into other services (ORM, SEO, PPC, SMM, etc.). One client of mine has reached out about yearly maintenance contracts and what I would price them at - mainly for Wordpress support as they have hosting setup. Kinda stumped me as I want to win the business but don't want to price myself out of the deal. I had a few other clients ask about this as well.

    What do you guys typically ask your clients for? Understand, these aren't huge businesses but more of mom and pop shops or personal bloggers.

    Thanks in advance.
     
  2. Repulsor

    Repulsor Power Member

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    Depends on how big the site is, how important the sites are and all those. Personal bloggers wont really spend much on these stuffs as far as I know.

    If they have a wordpress blog thats really important (I have had clients who had blogs which had direct interviews with well known people and stuff) $1 per day would really be catchy.

    Tell them its $1 per day for your full website maintenance so they will probably fall for it. $1 per day, $2 per day, and so on depending on how important the site is for them.
     
  3. blackoutRF

    blackoutRF Registered Member

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    Thanks for your reply - the problem with this approach, customers can and will abuse if specific hours aren't specified. I typically charge $89/hour for any work outside of any package deals. I was thinking $499/month for 40 hours of maintenance a month (use it or lose it) with all 12 months paid upfront ($5988 but probably just price at $5999). That works out to $12.47/hour which, to customer, is a huge money saver and to me, guaranteed money as my coder is paid a monthly salary for the other work he already does which doesn't equate to 40 hours a week currently so I'm getting a better margin on him this way as well. Maybe $299/month for 20 hours of maintenance.
     
  4. lord1027

    lord1027 Elite Member

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    I don't think your customers will afford that kind of money, you said yourself they're small bloggers... They might not even make that much.
     
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  5. blackoutRF

    blackoutRF Registered Member

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    When I thought about how much to offer this for, I think of wpcurve.com and their low price point. I think I'll come in between $79-$199 a month and offer different hour point and different level of response/attributes at the different tiers. Goal is that this would require a 6 month contract to make it viable, otherwise, I'm better off charging my usual $89/hour rate. At least with a 6 month contract, I'm guaranteed the money and the work is limited to x amount of hours. Thoughts?
     
  6. MafiaBoss

    MafiaBoss Elite Member

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    $100/year if they are small time, and there is not much to do when it comes to wordpress and popular cms.
     
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