Hey everyone, I have built up a city-based Instagram account (think "I Love Chicago" or any account that focuses on posting content from a specific city. We're in Ohio). We've gotten popular and have started to monetize through sponsored posts/shout outs from local brands, and even in retail through these posters we made (selling via Etsy).
I'm struggling to figure out what we can do to make more money with this, though. The posters were moderately successful, and the city I'm in has a huge sense of pride so Ohio-themed items have sold well in general, but everyone and their brother is also making Ohio-themed items so the marketplace is getting very crowded and each new item I see gets cornier and cornier. This makes me a little hesitant to make shirts, stickers, etc. (Also, the up-front costs would be tough since I'm in a tough spot financially)
My friend and I have discussed doing sponsored events where we could potentially take a cut of bar sales for organizing and promoting an event (which we do for our day job) but nothing has come to fruition yet.
I'm not interested in going the "FREE IPADS!" or paid offers in the link in bio route, as we've actually created a brand that is picking up traction. I wouldn't want to cheapen the brand like that.
What are some different ideas to help make money from this?
I'm struggling to figure out what we can do to make more money with this, though. The posters were moderately successful, and the city I'm in has a huge sense of pride so Ohio-themed items have sold well in general, but everyone and their brother is also making Ohio-themed items so the marketplace is getting very crowded and each new item I see gets cornier and cornier. This makes me a little hesitant to make shirts, stickers, etc. (Also, the up-front costs would be tough since I'm in a tough spot financially)
My friend and I have discussed doing sponsored events where we could potentially take a cut of bar sales for organizing and promoting an event (which we do for our day job) but nothing has come to fruition yet.
I'm not interested in going the "FREE IPADS!" or paid offers in the link in bio route, as we've actually created a brand that is picking up traction. I wouldn't want to cheapen the brand like that.
What are some different ideas to help make money from this?
