I have a website and am selling my own ebook of it. I was selling about 1 book per day. The refund rate was a little high at about 10-12% but i was hoping to combat that by reducing the price a bit. On the advice of what expert IM's seemed to think, i decided to give away the ebook as a free download and only let 3 chapters in the book. Once they had read the book, they would then have the option of buying the book. I thought this would be a good way to build a list (and it was, i was getting about 8-10 opt-ins a day). However the problem now is that, even though people are downloading the book, no one is buying it!! I know some of you will come on here and say that maybe my book is crap but i genuinely think it s good quality. I've researched it personally over a period of 8 months. What do you think? Was giving away a free preview of the ebook a bad idea? According to what all the expert IM'ers say, thats exactly what i should be doing. Any constructive ideas as to why no ones bought my ebook in the last week?