Hello BHT, Absolute newbie here. Been reading very recently about SEO/ PPC / Coding. Stumbled on a video on YouTube about digital marketing. This lead to myriad of searches. the information is certainly overwhelming and updating constantly. I'm interested in this as a means of learning a particularly important skill in this internet age. Been reading on treehouse team (they painted BH as the bad guys), MOZ, as well as other blogs dedicated to SEO. I'm a regular guy with a good paying job that demands time away from the things that are important in life. This could eventually prove to be a path to having too much time in a day while waking up with no alarm. Alternatively, it could prove to improve the current business environment of the company I work for. My mind is a sponge and I'm ready to dive in. Thanks in advance for the anticipated help.