Video Sponsored Ads on Facebook and Instagram?

As everyone here probably notices, video ads on Facebook and Instagram are becoming increasingly commonplace these days.

For all you advertisers out there, what are the best programs/online platforms that y'all use to create the videos?

Also, any tips regarding the use of video ads on these platforms? Feel free to share.

Thanks in advance!

Headliner

Very cool and cheap pricing plans

Depends on the type of video you want to create but Lumen5 and Wave are pretty decent solution if you want to use stock videos/photos