Video Production for Personal Brands

I'm seeing full-time videographers/editors for personal brands being one of the more prominent roles for people with high-level skills in these areas.

If you are skilled, reaching out to up and coming personal brands in your area (or elsewhere) could be a great way to land a good job / experience in the area. Many of these personal brands have an offer that benefits directly from good content.

Thoughts?

Yes—your observation is very accurate, and this trend is actually getting stronger. A few structural shifts are driving it. Let me break down why the full-time videographer/editor for personal brands role is growing, plus some caveats and opportunities