verify facebook account

PHOENIX AGENCY

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I can still run normal ads on this account, but the cost is very high. If I verify this account, will the cost decrease? And how do I complete the verification process?
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Which site is this? And why would the cost decrease if you verified? Typically costs for advertising don't change based on an account's status, but if you can provide the site, maybe that will help with context
 
I don't even care about this verification, everything is fine
 
I usually skip this verification I find it doesn't affect my ads
 
you can ignore that announcement, that is you don't need to verify. your cost high or low does not depend on verification.
 
It's just a verification notice to avoid the case of the campaign being paused. If you want to verify it, you need personal information or ID card to upload and provide to FB for verification. After successful approval, you can continue working, but I think at the present time, this is not necessary.
 
Yes — verifying a business account sometimes unlocks higher spending limits and smoother ad delivery, which might indirectly lower your effective cost. But verification doesn’t guarantee lower costs per click or impression — that mainly depends on ad quality, targeting, competition.

To verify: go to Meta Business Settings → Business Info → Start Verification, then submit documents (business license, tax ID, proof of address, etc.). Facebook will review and either approve or ask for clarifications — process may take days.
After verification, monitor whether your ad costs drop — optimize creatives, targeting, relevance to get real gains.
 
Verification won’t lower ad costs directly. High costs usually mean weak creatives, poor targeting, or bad landing page experience.
 
Verifying builds trust but won’t cut costs alone focus on improving ad quality and targeting to bring expenses down.
 
Completing verification may open new features, but optimizing ads and audience is the real key to lowering costs.
 
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