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Using web hosts to gain web new clients. I took a gamble

Discussion in 'Making Money' started by ThatSEO, Aug 17, 2016.

  1. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    So I had an issue with my hosting, slow website etc.

    I decided to look into which sites are also hosted on my box. I'm using a shared, typical host etc.

    I noticed that some pretty decent websites shared my box so I went and did my homework. I used http://www.yougetsignal.com/tools/web-sites-on-web-server/ to see which sites were on my box, checked the sites out and worked out which sites I could potentially improve with SEO, Social, whatever I could really.

    I decided against cold calling and I'm rubbish at it.

    I called them looking for advice...Most site owners don't know how to see who they share a box with.... I phoned to ask them if they're having issues with their host, 90% of the time they wasn't but they did ask how I knew who their host was etc..I went down the avenue of that I have tools and its my job, brief but wishy washy intro into SEO and the other stuff.

    Out of 30 calls (not emails), I've gained 3 clients at $500 a month for 6 months! I've got two other meetings with potential clients!

    I took a gamble and won. I think this won for me because I didn't cold call, I phoned to seek help about my slow website and the host wasn't helping that much etc....whatever line you want to pull
     
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  2. Malcolm Max

    Malcolm Max Regular Member

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    Nicely done OP :)

    That's what I call thinking out of the box !
     
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  3. elavmunretea

    elavmunretea Elite Member

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    Possibly the best idea ever! Nice work with you sales, have you thought about purchasing a ton of shared hosting plans just to find clients?
     
  4. roadhamster

    roadhamster Regular Member

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    Hey man, your banner in your sig isn't clickable.
     
  5. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    I just thought sod it. I'd play dumb and generally did want to see if anyone else was having issues and just chat, then thought a bit more lol
     
  6. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    I might look into that going forwards, I have a good voip phone number so its really cheap to make calls etc.

    At the moment I'm thinking about making the clients that I've just got work and build up to be honest
     
  7. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Actually something that I have thought about was pulling a list of local designers who host websites, speak on behalf of a client lol - However, that type of business I'm not 100% feeling is worth it
     
  8. Mon3user0

    Mon3user0 Newbie

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    Wait, you're offering to speed up their website for 3k?
     
  9. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Read again
     
  10. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Small update -

    I've just had a couple of emails asking if I could suggest a new host....I knew I couldn't get them as a marketing client so simply said I'm using my host, chucked in the affiliate link and done.
     
  11. posmo

    posmo Newbie

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    good stuff, clever way of prospecting.. could you elaborate on how you transitioned from asking advice to selling them a contract?
     
  12. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Simply put, people are nosey..They want to know how you've found them. I guess a mix of having a slight gift of the gab and having a relationship already aka we share the same server breaks the ice straight away.

    Once they ask how you know their server details, you're in with saying 'Oh, I run a marketing'/seo/social and I guess I'm just nosey etc' - Some will ask a quick 'Oh ,do you know about the latest Google update' kind of thing which you can say your thoughts and boom, you start chatting

    You've already kinda shown that you know how to stalk/track people etc, You're already more teccy than them, you've proven it.
     
    Last edited: Aug 18, 2016
  13. FlyinTurdNugget

    FlyinTurdNugget Regular Member

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    Good stuff! Do you ask to speak to a manager or do you jump right into it with the first person that answers the phone?
     
  14. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Straight in. If the gate keeper ask what it's about then I'll be honest and most just couldn't be arsed to deal with it as the call isn't a 'threat' or sales etc so bang you straight through to marketing or owner of the business then it's just chit chat
     
  15. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Update -

    I had an older client moan about site speed. After digging it's down to sloppy code on the site blah blah

    So.... I used the same process of seeing who's on the server, I can test site speeds etc and pulled a list of 8 of their clients who appear to be struggling etc

    I'm not 100% sure it's an avenue I'm gonna take as clients speak to their designers etc and they're local so don't wanna start annoying local people as the core of my business is working with agencies who white label my services

    Let's see but it's another avenue maybe
     
  16. MisterF

    MisterF Jr. VIP Jr. VIP

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    Nice thinking, just deliver the seo results and you'll possibly also pick up new business from word of mouth too.
     
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  17. abhi007

    abhi007 Jr. VIP Jr. VIP

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    I love your approach my man...very brilliant I must say!

    Inch perfect example, of how one needs to think outside the box.
     
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  18. ThatSEO

    ThatSEO Jr. VIP Jr. VIP

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    Well I've run my marketing business for three years without doing anything other than getting results. I've done a couple of talks and am well known in business groups on Facebook for straight talking but no actual marketing. My site ranks really well but to be honest, people searching for Seo tend to want cheap deals so I pass them off so don't focus on Seo myself lol

    I've never actually marketed myself as they come to me... I'm lucky

    However I've pondered about a big push, without wanting to cold call etc... This just worked for me
     
  19. drew32091

    drew32091 Junior Member

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    Wow, great idea! Just curious... my sites have been getting slow on my shared hosting. Did you find out what the problem was? Lol
     
  20. ThatSEO

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    Yep. The host had issues with a cache plugin with Wordpress it took a few days to get to the bottom of it - however, I didn't tell my call list that of course