Using Ebay to drive targeted traffic

Anyone having success doing this? Seems like there's a method in here somewhere.......don't know much about Ebay rules in terms of putting links to your money site in ads or workarounds etc., but seems like there's a lot of targeted traffic to be had if pulled off correctly. Anyone?

It is not allowed to use a link to your website in your listing, however, you can overcome this if you provide the link not as a text but as an image ...
Also you can use your "about me" page for stating your link

Also you might use your email address in the listing, this is allowed. If the email address is at your domain, e.g. your email address is "[email protected]", then you can write
"For information please contact [email protected]".

Most people will have a look at www.xyz.com then ....