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Used Bing Ads for the first time...

Discussion in 'Clickbank' started by bobross123, Apr 28, 2016.

  1. bobross123

    bobross123 Newbie

    Dec 3, 2015
    Likes Received:
    Hello, I was wondering how my results look for using Bing Ads for the first time.

    I used $26 in less than a day.
    I got 49 clicks (leading to my landing page).
    I got 24 hops on my CB link (however, some might be myself)
    I got 5 email subscribers
    1.00% CTR (it was somewhat low, so I removed a bunch of redundant keywords and it started to go back up. This did seem to raise CPC as my keywords became more targeted though)
    My top keyword racked in over half the clicks, with 2.09% CTR and spending $15.

    I have a few questions, at this point... what do I do next?
    Can someone please post or PM me if you are willing to quickly look over my landing page and see if anything looks off?
    How long should I wait to see if anyone out of the 24 hops purchased?
    My top keyword is a "broad" search. I have the same keyword in there as well, but it is "exact", and it receives less traffic. I've read that using "Broad" is generally a bad idea, so should I get rid of it to save money? The keyword is directly targeted towards my niche.
    Generally, what are you supposed to do with your email list? From what I've gathered, you email them about a week later asking them if they've bought the product yet?

    After I've confirmed the above information, would it be okay to go in again with another $25?
    Last edited: Apr 28, 2016
  2. caramelrocks

    caramelrocks Junior Member

    May 18, 2014
    Likes Received:
    Most people who read a sales page, they don't usually buy later unless they hear more about the product i.e. you soft sell the product to them via email. So you should focus on creating a series of emails to soft sell the product to your list.

    Bidding on broad match often results in clicks from irrelevent searches, but on the other hand it increases volume so it can be a good idea to bid on broad. In Bing ads, I recommend that you check the "Dimensions" tab to see what searches your clicks came from then you can determine whether the 49 clicks are from targeted traffic or not.

    You should send your list useful information about the niche, such as great tips, advice, etc.. that will help them then mix that with follow-up emails. You are probably already subscribed to some lists yourself, so read the emails you recieve to get a good idea of the sort of emails that people send to their list.

    Yes. Once you've checked the "Dimensions" tab to see what search terms the clicks came from and you are confident that your keywords are well targeted then it's okay to continue with another $25.

    You should also consider what your quality score is because that goes some way to determining what your cost per click is. Ideally, you want a quality score of 9/10 or 10/10.
    • Thanks Thanks x 1
    Last edited: May 1, 2016