I’m wanting to start IG again and remembered I have a page that’s at 80k followers. It’s been dead for many years but for the last 2 weeks since posting again the account has gotten 100k views. Mostly from USA. It’s gaining followers but losing much more. It was grown organically many years ago when powerlike were a thing. Should I just create a new account to start my faceless niche ? Or continue to revive this one
Regarding the question of whether you should continue to restore your old account or create a new account, the following are some considerations:
The advantages of continuing to restore old accounts
Existing fan base:
Your old account already has 80000 followers, which is a great starting point. Even if some fans are lost, existing audiences can still be utilized.
Historical interaction:
The historical interactions of old accounts, such as likes and comments, may help you gain better exposure in the algorithm.
Brand awareness:
If your old account once had some brand awareness, continuing to use it may make it easier to restore its influence.
The advantages of creating a new account
New positioning:
If you plan to enter the 'faceless niche', a new account can allow you to start from scratch, avoiding the negative impact and historical baggage of an old account.
Flexibility:
A new account allows you to freely experiment with different content and styles without worrying about associations with old content.
Avoiding loss issues:
The fans of a new account start from scratch and may be more likely to attract audiences interested in new content.
Comprehensive recommendations
Assess recovery potential:
If you feel that your old account has great potential for recovery, you can try to continue posting content while paying attention to feedback and interaction from fans.
Simultaneously conducting tests:
You can also consider operating two accounts simultaneously, observing which account performs better, and then deciding on the final direction.
Content Strategy:
No matter which account you choose, make sure your content strategy is clear, attracts your target audience, and maintains interaction.
final decision
Choose the most suitable path for you based on your goals and resources. If you are inclined to explore new markets and content directions, creating a new account may be more appropriate; If you want to leverage your existing fan base, continuing to restore your old account is also a good option.