Hi guys,
I make two types of content, what I have to do on ONE account, because of better branding. The one is in Spanish, the other one is in English.
Group A (Spanish speaking from Latin America) is not interested in content for
Group B (English speaking from North America) and vice-versa.
I built a following of more than 100k on my account and I'd say that 70-80% of that came from Group A (Group A is much more engaging). I want to steer my followings to be % more of Group B, or 50/50 at least, because this group of people in my niche is more willing to spend money.
Now my question to you is what would you do:
1) Focus much more on content for Group B and only rarely upload content for Group A to slowly build more followers from Group B and adjust the ratio.
(The content for Group B is not getting much engagement I think because it shows the content to all followers and because most of them are from Group A, they just swipe it away and TT limits the reach)
2) Just keep uploading content for both Groups because that makes the number of followers go up the most and the quickest.
This could have the above mentioned problem that because Group A is more engaging and not interested in Content for Group B, the content will get swiped away by more % of followers.
Or maybe because the account will have much more followers, it will increase the boost also for content to FYP for Group B?
I hope this wasn't confusing and I admit it's not an easy question, but maybe a few experts over here can give the right advice. Thank you.
I make two types of content, what I have to do on ONE account, because of better branding. The one is in Spanish, the other one is in English.
Group A (Spanish speaking from Latin America) is not interested in content for
Group B (English speaking from North America) and vice-versa.
I built a following of more than 100k on my account and I'd say that 70-80% of that came from Group A (Group A is much more engaging). I want to steer my followings to be % more of Group B, or 50/50 at least, because this group of people in my niche is more willing to spend money.
Now my question to you is what would you do:
1) Focus much more on content for Group B and only rarely upload content for Group A to slowly build more followers from Group B and adjust the ratio.
(The content for Group B is not getting much engagement I think because it shows the content to all followers and because most of them are from Group A, they just swipe it away and TT limits the reach)
2) Just keep uploading content for both Groups because that makes the number of followers go up the most and the quickest.
This could have the above mentioned problem that because Group A is more engaging and not interested in Content for Group B, the content will get swiped away by more % of followers.
Or maybe because the account will have much more followers, it will increase the boost also for content to FYP for Group B?
I hope this wasn't confusing and I admit it's not an easy question, but maybe a few experts over here can give the right advice. Thank you.
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