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[Twitter Case Study] Engagement rate

Discussion in 'BlackHat Lounge' started by dgusic, Aug 25, 2015.

  1. dgusic

    dgusic Regular Member

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    Introduction:

    So I did some random case study with Twitter on 1 account that has 23k followers (all real, hopefully). During this 30-day case study, I tweeted in a total of 6 times per day per months which equals to 180 tweets per month. I started on 25th of July. Granted I did use Followliker and the profile was some random hot girl that I tried to make as realistic as possible (interactions, answering PMs and so on) and I had loads of fun, besides of random dick pics and loads of numbers).

    The result:

    I wanted to see what kind of engagement I will get with only text tweets, tweets with links (no picture) and tweets with links and picture and the results were kind of expected I would say. My average engagement rate was around 4% on text tweets. Text tweets were mostly some quotes and what not. Next, tweets with links had a pretty low engagement rate of only 2% on average. Tweets with pictures (various funny/softcore porn) had a whopping engagement rate of around 20-25% which is awesome and finally, tweets with links and pictures had an engagement rate of around 10-15%.

    Looking at audience insights I saw that 85% of my followers are male, 15% are female which is to be expected with a "hot girl" profile.

    Conclusion:

    If you are looking to promote some random adult offers or your web page I would suggest you do this. Get some random hot girl profile, start following people from your niche, be interactive with others (most important part I believe) and post pictures regularly.

    This is it from me, actually I believe you already knew this, but I wanted to confirm it anyway.
     
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  2. wizard04

    wizard04 Elite Member

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    Of course that image tweet will have better engagement, they are more noticeable.
    Also you need to take into consideration that promoting a website, link, etc. with a hot girl profile will not always bring you the targeted traffic you desire. Most of the traffic will be to check what the hot girl is reading/watching.
     
  3. dgusic

    dgusic Regular Member

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    Most of my audience is from USA and UK, so I am golden. :)

    Also, I forgot to mention that a big part (at least for me) are #. They bring some random traffic too since people search through hashtags it seems.