I have learned a dump load of invaluable IM information after having stumbled upon BHW a little over a year ago ? this site has been a huge boon for my bottom line. I am now trying to move more heavily into building sites strictly targeted towards Ad sense, and I have had a lot of early success due to my BHW knowledge base. Although I seem to be doing well within the fights I pick, I am naturally wondering if I could make those battles a tad bit easier from the get go. I am hoping some of the pro?s loitering around here can weigh in with an opinion as to the appropriate choice to make on some of the painfully difficult domain name options I am now finding myself consistently presented with as I try to expand ? I am always stressing out about choosing the best domain. So hypothetically let?s say I am targeting the keyword phrase ?This Makes Money? ? and, as would be expected ? the prime exact domain is taken?but I am presented with the following tempting choices: This-makes-money.com (use of dashes) Thismakemoney.com (.com with an incorrect pluralization) Thismakesmoneynow.com (an exact keyword match .com with a short extra word) Thismakesmoney.net (an exact keyword match .net/or .org) So which one is the winner, which one takes the cake? Assuming all on and off page SEO is done exactly the same and is aimed at, and only at, the singularly targeted key phrase ?this makes money? ? which domain gives me the strongest advantage right out of the gate? Any opinions or thoughts would be greatly appreciated ? can anybody rank these in order of strength? Thanks in advance.