Tracking Crypto Transactions on Website Using Google Tag Manager

ItachiDLuffy

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Is there a way to track crypto wallet-to-wallet transactions on my website using Google Tag Manager?
 
Yes, you can track crypto wallet-to-wallet transactions on your website using Google Tag Manager
 
Yes, you can track crypto wallet-to-wallet transactions on your website using Google Tag Manager
Is there a guide that i can read to understand the process thoroughly?

I want certain pixels to fire only when a deposit or withdrawal is successful
 
Tracking crypto transactions via GTM directly is tricky. Consider using server-side events triggered by transaction completions on your site, then send those events to GTM. This method requires backend scripting to listen for blockchain confirmations.
 
It can theoretically be done.

You will need

1. An API to validate transactions.
2. Create a Datalayer with the transaction event and push data to it.
3. A custom event trigger that listens for the transaction event and populates with the custom variables.

See this for reference - https://www.simoahava.com/gtm-tips/get-latest-exchange-rates-client-side-conversions/

Without knowing your specific use case and tech stack, it is difficult to help you.

For instance, if you're running ads, you'll need to find a way to associate a visitor with a transaction. By doing something like passing the transaction hash to the datalayer.
 
It can theoretically be done.

You will need

1. An API to validate transactions.
2. Create a Datalayer with the transaction event and push data to it.
3. A custom event trigger that listens for the transaction event and populates with the custom variables.

See this for reference - https://www.simoahava.com/gtm-tips/get-latest-exchange-rates-client-side-conversions/

Without knowing your specific use case and tech stack, it is difficult to help you.

For instance, if you're running ads, you'll need to find a way to associate a visitor with a transaction. By doing something like passing the transaction hash to the datalayer.

Agreed. Use a tool like alchemy or moralis to monitor realtime transactions, then fire a webhook when one is found that matches your criteria.
 
Yes, you can track crypto wallet-to-wallet transactions and on your website using Google Tag Manager....
 
Tracking crypto wallet-to-wallet transactions on your website with Google Tag Manager may be challenging due to the complex nature of blockchain transactions and the tools availabel
 
If you aren't a coder, look into web3hooks + zapier to fire the conversion in GA. I've never used web3hooks but it looks pretty simple.
 
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