1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Tips To Increase Downloads for Your App

Discussion in 'Mobile Marketing' started by webinaz, Apr 19, 2016.

  1. webinaz

    webinaz Jr. VIP Jr. VIP

    Joined:
    Mar 16, 2012
    Messages:
    768
    Likes Received:
    80
    Occupation:
    CTO, SEO Engineer
    Location:
    Heaven
    Disclaimer: This is to disclaimer here I am not promoting any service or product of any company.

    If you have developed a new ios App or an Android one you have great trust about your design and your app works on every channel. You are confident about its success. You have shared after publishing on social media like Face book and Twitter etc. You are considering yourself a winner but on next day you see there are 10 downloads only but no any review. Now you have started to promote your app at different social media contacts but still after passing a month you remain under 50 downloads. This thing show that there is missing something at any point. To increase your download numbers or reviews you have to follow some tricks as given below:

    Great Translated Description:


    Language:

    Remember, language is a great tool to grow. So you should use local language according to your Facebook, Twitter and pinterest etc friends. You should use English, Korean, Chinese and French according to requirement. Google play is a great thing that will help you on urgent basis to translate your words in respective language. For store app you can do or see towards human translation that will cost you.

    Keywords:


    This is must to write specific keywords in your app. For example if you have launched a camera app, then you should use word camera from 3 to 6 times in your specific description. You can take help from Adwords keyword tool for getting recent keywords about your app. Keywords should not too long nor too short but there should be a good balance.

    Declare Required Permissions:


    You should list your entire app feature for good use of consumer/customer so that he should use it easily without any problem. So you should tell and write the detail about anything app demanding during installation.

    Make a Video:


    You must take help from video maker and editor so that you can make an excellent video about your app. Otherwise you cannot grow well. So if you are ready to spend money in a video then you should care about presence of subtitles for local language. It will support to increase your download rate.

    When you have decided to introduce a nice video then you should also invest money to translate your videos in other common languages as written above. This will increase your download rate.

    CPI Burst Campaign:


    Important aspect is that most traffic move through Google play and app store will reach up to 50[SUP]th[/SUP] app in the list. Cost per install campaign is also being introduced by experienced developers through various advertisers. Here you should pay specific money as per install for getting position in top 50 app. This will work more fast if already you are getting high downloads and you may become a winner at this point. There are many such networks offering such campaigns. You can use their services like; Tapjoy, Leadbold and MagicSolver etc.

    Limited Discounts:


    You can offer your app free or may offer half price for a specific period. There are various app that can help to grow your discounted app.

    Get the Word Out:


    Press release distribution about your app can be serviced through various forums like PRWeb and MarketWired etc. They can support you for huge number of blogs and publications. You should add a different story each time for press release so that the customers do not bother.

    Keep Your Eyes on The User:


    You should do analysis and must keep your active device numbers on upper side as possible. This is a success formula for high downloads. You should set key trigger points inside your app for run or testing. You can choose Flurry Analytics, Google universal analytics and countly etc.

    Use a Cover Image For Cover Play:


    There are a number of Android developers who forget the simplest things like creation of cover image for App. You should not revise this mistake because a cover will increase your download rate. Cover should be attractive and do not repeat the same picture again and again on screenshot.

    Professional Real Life Screenshots:


    Screenshots of your app should be clean and professional as possible. You should change picture of screenshot according to your app. If app is for children then picture should be according to this condition and vice versa.

    Conclusion:


    So if you follow these important features then your apps download rate can reach at top.
     
    • Thanks Thanks x 2
  2. amoon

    amoon Jr. VIP Jr. VIP

    Joined:
    May 16, 2015
    Messages:
    1,553
    Likes Received:
    814
    Gender:
    Male
    Occupation:
    IM - BHW
    Location:
    Map–Territory
    hi Webinaz,
    you shared some good tips to attract users and get organic download from your app
    just one thing , repeat the same keyword more than 3 times in the description is considered as SPAM, and google can reject the app
     
  3. living2xl

    living2xl Jr. VIP Jr. VIP

    Joined:
    Dec 9, 2011
    Messages:
    1,597
    Likes Received:
    307
    Occupation:
    Sippin dat juice - Shout it louder!
    Location:
    Not sleeping!
    Home Page:
    I think everyone must have to know these tips to increase the ranking of their apps.
    These tips help much to get a lot of reviews and good ranking.
     
  4. igvlad

    igvlad Junior Member

    Joined:
    Nov 24, 2015
    Messages:
    169
    Likes Received:
    10
    awesome share mate!
     
  5. Teresa Hill

    Teresa Hill Newbie

    Joined:
    Jun 30, 2016
    Messages:
    11
    Likes Received:
    0
    Gender:
    Female
    Location:
    USA
    Good to read about these amazing tips. Well Shared.
     
  6. sandandkush

    sandandkush Power Member

    Joined:
    May 29, 2015
    Messages:
    569
    Likes Received:
    130
    Occupation:
    Creative Director
    Location:
    The Islands
    Thanks for the tips. I don't have any app, but I have been considering about it lately.