1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Tips for local seo

Discussion in 'Local SEO' started by gilder, May 13, 2013.

  1. gilder

    gilder Regular Member

    Joined:
    Feb 8, 2013
    Messages:
    253
    Likes Received:
    123
    Location:
    Bronx new yawk
    So I know a good amount about seo in general and I get that local seo is based more off getting links from other local based things such as directories and google places and what not. So now im wondering what other things should I look out for while doing local seo any tips or good reads anyone can recommend!
     
  2. jstover77

    jstover77 Executive VIP Jr. VIP Premium Member

    Joined:
    Feb 27, 2009
    Messages:
    2,313
    Likes Received:
    3,529
    Gender:
    Male
    Occupation:
    Entrepreneur
    Location:
    Doylestown PA
    Home Page:
    First thing I always do for local clients is a local directory blast. Hit the top 100 local directory sites. Make sure your onpage is lined up correctly, i.e make sure your address on the contact us page lines up:) Add in some structured data and you are golden.

    Here is another tid bit...Look for people in the area that are have sponsorship opportunities. There are always people looking for sponsors...little league associations, shows in the area, ect. You can score some nice local links on sites that are just looking for someone to give them money. And for cheap too. $20 is not a unusual amount for a permanent link.
     
    • Thanks Thanks x 4
  3. gilder

    gilder Regular Member

    Joined:
    Feb 8, 2013
    Messages:
    253
    Likes Received:
    123
    Location:
    Bronx new yawk
    nice that sponsorship tip is golden would have never thought of that lol
     
  4. Techxan

    Techxan Elite Member

    Joined:
    Dec 7, 2011
    Messages:
    3,093
    Likes Received:
    3,585
    Occupation:
    Local SEOist
    Location:
    TEXAS (you have to yell, its the law.)
    When you sponsor someone, send a summary story/press release to all local radio stations, and newspapers.

    Also, put ads on OLX, backpage, craigslist, ebay classifieds, and oodle as well as any local neighborhood advertising sites.

    If you have a physical location that the public can access, put in a geo-cache.

    contact local high school journalism departments and see if you can built them a website or advertise on it if they have one.
     
    • Thanks Thanks x 4
    Last edited: May 14, 2013
  5. gilder

    gilder Regular Member

    Joined:
    Feb 8, 2013
    Messages:
    253
    Likes Received:
    123
    Location:
    Bronx new yawk
    I like this I feel like with some thought people can come up with some really creative and positive ways to get backlinks
     
    • Thanks Thanks x 1
  6. Djdoomin

    Djdoomin Newbie

    Joined:
    May 14, 2013
    Messages:
    5
    Likes Received:
    2
    Thanks for the info
     
  7. Jaeger

    Jaeger Registered Member

    Joined:
    Apr 12, 2013
    Messages:
    65
    Likes Received:
    3
    Home Page:
    Do Classified submissions on Local websites and do paid advertising through Facebook in your targeted areas.
     
  8. valesence

    valesence Newbie

    Joined:
    Dec 29, 2012
    Messages:
    14
    Likes Received:
    5
    On craigslist ads should the ad description contain the keyword that is being targeted?
     
  9. Techxan

    Techxan Elite Member

    Joined:
    Dec 7, 2011
    Messages:
    3,093
    Likes Received:
    3,585
    Occupation:
    Local SEOist
    Location:
    TEXAS (you have to yell, its the law.)
    You should be running all kinds of ads,and use an assortment of keywords in both the title and the description. I also attach an image and use the keyword as the title of the image.

    Do this right, and your ad can actually pop up in the search results weeks after it ran.


     
  10. musca

    musca Newbie

    Joined:
    Nov 26, 2014
    Messages:
    15
    Likes Received:
    0
    thanks for the info
     
  11. CALaptop

    CALaptop Newbie

    Joined:
    Nov 27, 2014
    Messages:
    2
    Likes Received:
    0
    Location:
    Toronto
    Home Page:
    It's good idea but it is really not white hat i think. But if you recommend this, I hope i can't get any penalty for this.
     
  12. webgenservices

    webgenservices Newbie

    Joined:
    Dec 6, 2014
    Messages:
    28
    Likes Received:
    1
    Occupation:
    Job
    Location:
    India
    Home Page:
    For the local seo Submit your website link in top 100 local listing websites and also create the high profile links.
     
  13. SkylerJarman

    SkylerJarman Jr. VIP Jr. VIP Premium Member

    Joined:
    Sep 26, 2014
    Messages:
    136
    Likes Received:
    36
    Gender:
    Male
    Occupation:
    "Google My Business" Expert
    Location:
    USA, Utah
    I recommend only listing around 20 - 30 citations a month so it doesn't come off as spam.
    You can also post in related content local forums many great advantages can come from chooses some top forums and trying to post in them every once in a while.

    Social media sites like Google +, Youtube, Facebook are another awesome citation source often overlooked. When posting try throwing in a #hashtag or two. (Don't over do it) Watch the Organic traffic roll in.
     
  14. Techxan

    Techxan Elite Member

    Joined:
    Dec 7, 2011
    Messages:
    3,093
    Likes Received:
    3,585
    Occupation:
    Local SEOist
    Location:
    TEXAS (you have to yell, its the law.)
    Citations are not backlinks, build them as fast or slow as you want, but build quality ones.
     
  15. cburton81

    cburton81 Elite Member

    Joined:
    Dec 2, 2010
    Messages:
    1,722
    Likes Received:
    712
    Occupation:
    Self Employed
    Location:
    NY United States
    Home Page:
    • Thanks Thanks x 2
  16. pintukkkennady

    pintukkkennady Newbie

    Joined:
    Nov 25, 2014
    Messages:
    46
    Likes Received:
    0
    It is really good info.thanks to all ,who have given their thought.
     
  17. HowDoYouKFC

    HowDoYouKFC BANNED BANNED

    Joined:
    Dec 20, 2014
    Messages:
    15
    Likes Received:
    17
    Umm, no. There's a lot of trash that ignorant and/or dishonest SEOs CALL "citations" and they ARE spam, but the idea that you can't list your business on legitimate, local directories yp.cm, superpages, kudzu, etc... "too fast" is just stupid. If you could (you can't) you could do them all in an hour, and Google wouldn't care. Why would Google care? The idea is just stupid. Also in terms of scale the statement is also wrong because there is a hierarchy of citations, and some are critically important and others are a complete waste of time, while others aren't even citations. And there are only 30 to 50 citations that are worth doing anyways and at some point you get "diminishing returns" and should be spending your local SEO time on something else.

    I think what's happened here (to Local SEO) is dishonest, uninformed scammers from "real" SEO have moved over into Local SEO with the same stupidity and lack of integrity that they used when selling weight loss pills, and they are applying the same stupid and dishonest optimization methods to plumbers that they used to use on sites to make one's weiner get bigger. They were stupid and dishonest then, and they are stupid and dishonest now.

    Hence the promotion of "citations" as the end-all, be-all and if 30 is good, then 3,000 is better because stupid people can't imagine different, they can only imagine MORE. So this is where the idea that "More citations are always better" comes from, and it's wrong. More citations than is necessary and useful is NOT better, it's at best a waste of time and at worst a bunch of spam that might get punished.

    If *I* were Google and I wanted to get rid of spammy local businesses that were hiring stupid and dishonest Local SEO's to try to game the local algorithm, I would have a list of local citations that I considered to be "legitimate" and another list of local citations that I would label "scammers only", and any local business that got listed on the 2nd type of citation sites would get a penalty, since normal businesses do not show up on those lists, only those businesses that hire professional, dishonest and stupid Local SEO's to game the algorithm appear there. Heck, I might even MAKE a few of those directories as a honeypot. Because stupid and dishonest SEOs are by definition stupid enough to fall for it, and drag their paying customers into the poop.

    Don't believe me? Take a canvas of the top 5 businesses of any city in any solid, legitimate local business niche, and see which citations have them listed (Kudzu, Judy's Book, etc...) Then take some of these "oddball" citations that no one but stupid and dishonest SEOs get their clients listed on, and see how many of the top-listed companies show up on the oddball citations. Here's what you won't find: The top 5 listings for "Alamogordo Locksmith" all appear on "Bun Wai's Local Citation and Directory". They're all on Superpages, they're all on Merchant Circle, but NONE of them show up on Bun Wai. Hmm. I wonder why, since my Local SEO says "Bun Wai" is a citation, and all citations are good, and more citations are better and I'm paying this idiot $500 a month, so he MUST know what he's talking about, otherwise, well, er, um, uh, I guess otherwise that makes ME the idiot... durh..."

    Hint: Don't pay someone in order to be "the Idiot". Make them pay YOU, so that THEY are "the Idiot".

    Get my point? So sure, doing too many of those "each month" is a bad thing. Doing ANY of those is a bad thing. Bottom line: Do those 30 to 50 local citations that are legit and "everyone else" is on, and move on to something else, since anything more than that is a complete waste of time at best, and could get your site penalized at worst.

    Pro Tip: The Better Business Bureau is a $350 backlink and makes the difference between page 1 and page 2 in the local SERPs. Money well spent. Take my word for this; do your own research, I'm right, don't let anyone tell you different, they are wrong, that is all and have a nice day.
     
    • Thanks Thanks x 1
    Last edited: Dec 22, 2014
  18. maleks12

    maleks12 Newbie

    Joined:
    Dec 23, 2014
    Messages:
    1
    Likes Received:
    0
    Local SEO regards Bookmarking , blogging , blog comments , foruming , directory submissions , article submissions , image and video uploading are most used.
    so do that things on Local SEO its very helpful.
    thanks,
    The Cheesy Animation Factory - 3D Floor plan Rendering.
     
  19. HowDoYouKFC

    HowDoYouKFC BANNED BANNED

    Joined:
    Dec 20, 2014
    Messages:
    15
    Likes Received:
    17
    What a load of BS. But that's not why I posted. I posted instead to say this:

    What If

    What if Google had received numerous complaints about illegitimate, spammy listings in it's local search results. What if dozens, hundreds, even thousands of motorists on their way to find a "locksmith in anaheim, california","locksmith in seattle, washington""locksmith in miami, florida" had complained about dozens, hundreds, even thousands of fake, local businesses that were listed high in Google's local search results, to the extent that someone from the Google "spam eradication team" did and investigation in order to discover why these fake businesses were getting such good results and they discovered that these stupid, dishonest "local seo's" were using fake, non-legitimate local directories to distort the search results.

    Huh. What if. What if *I* were Google. Well, if *I* were Google, I'd deindex all those fake local directories that are filled with nothing but fake, spammy local listings being sold by and to stupid and dishonest "local seo's" and then I'm make a special rule in the local search algorithm that said that if any business appears more than twice in any of these deindexed (or otherwise red-flagged) directories, they'd receive a -20 penalty in the local search results.

    That's what I would do if I were Google. I'd punish businesses that even appeared in these fake, illegitimate local directories that no one in the world ever looks at or uses, whose sole purpose of existence is to get crawled by the robots and alter the local search results. I'd punish those businesses, those that were foolish enough to pay a stupid and dishonest local seo to put their search results in the toilet.

    I post this in direct contradiction, and in direct opposition to those stupid and dishonest "local seo's" that do not differentiate between local citations, do not even know what local citations are, do not know the difference between a local citation and a backlink, do not know or care about the fact that some citations are irrelevant and do not know or care about the possibility that getting listed in some bad local directories (otherwise known as "bad neighborhoods") might get your legitimate, profitable local search results put into the toilet. Imagine paying someone $500 a month in order to lose thousands of dollars a month. Outrageous. And stupid.
     
    Last edited: Dec 24, 2014
  20. cjshort

    cjshort Registered Member

    Joined:
    Dec 23, 2014
    Messages:
    87
    Likes Received:
    4
    Occupation:
    Web Dev
    Location:
    United Kingdom
    Directories will have no-follow links so no penalties will occur, the blasts will be considered citations instead which are safe and will make your website applicable for Google's local algo.