Well I believe many of us have given another BHW member 7878 many well deserved thanks for sharing his "22 Letters" business venture with us. Within the posts he discussed including a pair of dice in these packages to prospective clients as a way to set yourself apart from competitors and as a way to make them want to see what is inside of the package. I did a little testing to see if I could get better returns with these kits and I've found that including a little 1 or 2 gig flash drive, that can be easily purchased in bulk for very cheap from a variety of online vendors (possibly even other BHW members!), gets the best response from what I've seen. Seriously, you can get like a hundred of them in a variety of shapes, sizes, and colors for less than seventy cents per flash drive. Oh, and no I do not sell wholesale flash drives or anything of the sort, so this isn't some ploy to promote sales. Prospects have actually thanked me for the flash drive upon responding to the letter. Its actually a pretty cool feeling.