Thoughts on Google Ads Automation in 2026?

Cynthia27

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Hey all,


With Google Ads pushing more automation (like Performance Max), I’m curious how everyone’s finding it in 2026.


I’ve seen mixed results—automation works well in some areas but not so much in others. Landing pages seem more important than ever to get the most out of the automation.


Anyone else relying more on automation or sticking with manual controls? Would love to hear what’s working for you!
 
Automation is good only if you know what you're doing. Not for everyone. You need custom scripts for that
 
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