This was fun to read.

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Pornhub published "2018 year in review"
https://www.pornhub.com/insights/2018-year-in-review (SFW)

How to filter your next adult ad campaign... :rolleyes::rolleyes::rolleyes:

Few images:
maps-pornhub-insights-2018-year-review-most-viewed-categories.png



3-pornhub-insights-2018-year-review-age-demographics.png


3-pornhub-insights-2018-year-in-review-age-group-searches-categories.png


4-pornhub-insights-2018-year-review-device-proportions.png
 
Wow, that mobile traffic % is huge
 
Lesbian videos popularity is really surprising lmao.
 
I was thinking why they don't watch in on big screens then I realised bathrooms are not big.
 
Lol why 65+ year olds look for trans? Haha

Its like they tried everything and are looking for something new lol
 
The most disturbing searches are in Pakistan and Nepal :eek::eek::devil:
 
What about "stockings"? Am I the only one?
 
Are we caught women red-handed (literally) or something is off with the stats?

1-pornhub-insights-2018-year-review-most-searched-terms-2018.png


3-pornhub-insights-2018-year-in-review-gender-searches.png


The most searched for term is "lesbian" cumulatively, it's also first in women favs, but only 6th fav of men. Am i missing something or more woman watch porn these days than man? According to their own stats not, it's around a 30/70 split:

3-pornhub-insights-2018-year-review-gender-demographics.png


Or another weird thing: the 2nd most fav search term of women is "japanese", it's the 1st fav of men, but when it comes to the cumulative stats, "japanese" ranks 5, when it should be either 1st or 2nd according to the stats split by gender.

Something doesn't add up here.

Methinks they forgot to disclose that the cumulative stats are for all their visitors and the gender stats are for their registered users (which makes sense). This shows pretty well, if the explanation of stats are not precise enough, they can give the wrong idea.

Interesting stats nevertheless.

How do they know people's age?
Makes you wonder. But there's an explanation: PornHub knows the age of their registered users only (if those disclose it). Some stats apply to all their visitors, others just to their registered users, in certain cases not even to all of them. They left it to us to decide. :)
 
Last edited:
Makes you wonder. But there's an explanation: PornHub knows the age of their registered users only (if those disclose it). Some stats apply to all their visitors, others just to their registered users, in certain cases not even to all of them. They left it to us to decide. :)

Thanks mate that's what I thought, these stats are a joke, just a way to make people talk about them. All these data are not robust enough to get solid conclusions.
 
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