This is what Google told me why I was getting disapproved ads

Discussion in 'Adwords' started by cashmaxman, Sep 8, 2011.

  1. cashmaxman

    cashmaxman Newbie

    Jul 5, 2011
    Likes Received:
    Background info: Selling an ebook on a pretty standard format sales letter HTML template. I start with headline, intro, story, guarantee, product & buy button, testimonials, and another buy button and some PS's. I also have small Contact, Privacy Policy & Blog links at the bottom of the page. My Blog has 4 real & relevant posts.

    The rep told me the reason I was getting disapproved is because I never really mention the product until further down the page. All the info above it is just benefits.

    What confuses me is that I am following the same template that is all over the place....I am not trying to re-invent the wheel at all.

    So my questions: Do you think this really is the problem? Would Wordpress versus HTML make a difference? Would display ads versus text ads make a difference (strictly in terms of approval, not strategies)