The pricing mistake that cost me $15K last year

Faisal Mirza

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Charged hourly instead of project-based pricing.

Client kept asking for "small tweaks" that ate 20+ extra hours. I didn't bill for them because "it's just 15 minutes."

Those 15 minutes added up to $15K in unpaid work over the year.

Switched to project pricing with clear scope. Extra requests = new quote.

Revenue jumped 40% because I stopped undervaluing my time.

Are you charging hourly or project-based? And do you actually bill for scope creep?
 
This is a huge wake-up call. Its so easy to fall into the its just 15 minutes trap, but those tiny tweaks really do kill your hourly rate over time. Ive found that even if I don't bill for a single small change, I have to be strict about where the project ends, or the client starts expecting everything for free.
 
I’ve often gone out of my way to accommodate extra requests in the past, after all, keeping customers happy matters, but I didn’t always stop to consider the cost on my end.
 
After a while you usually get a feeling whether a customer is worth keeping or not. If they're constantly 'kicking the tyres', asking for discounts or customised orders without spending a penny I generally let them go or overquote them. Look at the 80/20 rule.
 
you should switch to project based pricing and clearly define scope, also charge extra for any small tweaks or new requests so you don't lose time and money
 
What you experienced is exactly why many professionals move away from hourly billing over time.
Clients don’t perceive time the same way you do, so “just 15 minutes” feels free to them.
Clear project pricing with defined deliverables and paid add-ons is what turns effort into actual profit.
 
did you have any pushback from clients when you switched to project-based pricing and started charging for scope creep?
 
Project based pricing works better in most cases because it caps your risk. Hourly sounds safe but small quick fixes always add up and eat your time. Best is clear scope upfront and anything extra gets re-quoted.
 
Hourly is for unskilled work imo, like a VA doing repetitive job. For skilled jobs, it should always be project based.
 
Hourly sounds safe, but it leaks time fast.

Those “small tweaks” always add up.

Project-based with clear scope is way cleaner, Anything extra = extra pay, no exceptions.
 
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