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Targeting singular keyword when you have plural domain?

Discussion in 'White Hat SEO' started by clin407, May 6, 2011.

  1. clin407

    clin407 Regular Member

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    If i have a keyword but only was able to get the plural version of it, would it be harder to rank for the singular version?

    Example:

    If I got computers.com and I wanted to target computer, would it be harder for me to the point that i should just find the next EMD or is it going to be just as easy as if I had the singular version. I figure my main keyword is in my domain, just off by a letter :)

    Also, how does google see prefix/suffixes. If I got thecomputer.com or computerworld.com instead of computer.com (my main keyword being computer), would it be a lot harder to rank?
     
  2. cyberzilla

    cyberzilla Elite Member Premium Member

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    That's not a problem at all. I have seen many sites with plural keyword domain ranking for the singular keyword. Just make sure you optimize your title, desc and other on-site factors for that singular keyword.
     
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  3. clin407

    clin407 Regular Member

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    Ok, that's good to know. Some keywords I found have the plural unregistered but the singular is taken (and also the ones with significantly more volume).
     
  4. wes_one

    wes_one Junior Member

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    I dont think it is a problem because for example the word GAME is contained in its plural witch is GAMEs,so google will search for games and index only the part of the full name(I noticed G does it way before I knew of IM).SO yeah plural domains make no difference
     
  5. clin407

    clin407 Regular Member

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    Well, I guess my real question would be how much weight is giving to exact match domains vs domains that are misspelled given both sites have exact content and that Google won't penalize the duplicate content. Would the EMD be ranked MUCH MUCH higher?
     
  6. atxb09

    atxb09 Newbie

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    i think both singular or plural keyword is fine. G is smart enough to distinguish.
     
  7. efwebs

    efwebs Regular Member

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    It allows you to rank for both. Get creative with your Title, like

    Computers | Computer Reviews

    Then you can go after either keyword.

    As far as how much SEO you lose, my guess is that it's the same if you had computers.com or computerreview.com....either way you don't an "exact" EMD for "computer", but phrase match is pretty good too. It's just a reality of not working in 1995 anymore - you can't get every domain you want.