Targeting long tails

This is probably a stupid question but say I found a long tail in keyword planner that was like "black chair dining room" and I wanted to rank for it would I include the exact long tail in the article and somehow try to make it look natural or would you put "black chair in the dining room" and still rank for "black chair dining room"?

Just try to make it natural and use variations of your long tails.

You can somehow twist it to make sense, example

"there are 2 dining rooms in hotel and the distinction between the 2 is one has black chairs and others multi color one and the black chair dining room is the one to opt for"


if no such thing is possible then this is your next best option "black chair in the dining room" and yes then also it can rank for the main keyword.

As long as you have the words "black chair dining room" in the title and text it will be OK. The search engines know that the exact phrases that people enter in a search, is an abbreviated version of a proper sentence. You should include the same words but add what is necessary to make the phrase proper English.
Then just as greenlabelseo said: Just try to make it natural and use variations of your long tails.